Interview Series Debut with Storyteller
The Tokyo-based company, Storyteller, has embarked on a new journey with the launch of an interview project that focuses on the people behind their brand. Established in 2014, Storyteller is now entering its 11th year, and CEO Kentaro Shinbori will be the subject of their inaugural interview.
The first installment, published on October 21, 2025, under the title "#01 Not Just Selling, But Realizing Your Desire to Create" unveils Shinbori's background. It discusses his decision to found the company and the inspiration behind Cotomono Marche.
In the interview, Kentaro explains how his own desires fueled the creation of Cotomono Marche, emphasizing the mission to transform ideas into tangible products. The enterprise is not merely a marketplace; it's a platform for creators to share their passion and craft.
The article features a narrative structure divided into three parts. The second part, scheduled for release on October 28, will focus on the relationship between Cotomono Marche and its creators. It will reveal how the market has evolved and what values the organization prioritizes.
Following that, the third installment is set to be published on November 4, diving deeper into the operational storytelling and highlighting the dedication to supporting artisans. The continuation of this series intends to provide insights not only into the company but also into the individuals who contribute to its success.
Additionally, Storyteller plans to unveil a range of stories that have not been shared in mainstream media before. Future articles will include profiles of individuals who play vital roles in the company and its retail operations, revealing their motivations and the creative processes behind their offerings.
Cotomono Marche is an embodiment of Storyteller’s vision, aiming to bridge the gap between creators and consumers. The upcoming series will transform the way readers engage with storytelling, making it more accessible and relatable.
As the project progresses, Storyteller encourages everyone to keep an eye on their "note" page, where they will continuously release engaging content about their journey and the people who populate their brand. Look forward to a series of intimate stories that illuminate both the company and its vibrant community of creators. With this project, Storyteller aims to reshape how narratives are shared, promoting a culture of creativity and collaboration within the marketplace.
If you are fascinated by entrepreneurship, creativity, or the inner workings of the retail world, this series is one you should not miss. Stay tuned for more insights from Kentaro Shinbori and the inspiring stories that will follow.
Company Overview
Storyteller, located in the city of Komae in Tokyo, holds a special place in the creative ecosystem. With its establishment dating back to April 2014, the company primarily operates various retail and exhibition platforms such as Cotomono Marche. As it evolves, it remains committed to fostering connections within the community and celebrating the unique stories of its contributors.