Olive Summer Campaign
2025-06-30 02:34:28

Exciting New Summer Campaign Featuring JUN OSON's Artwork Launches for Olive!

Exciting New Summer Campaign: Olive's Festival



As summer approaches, Mitsui Sumitomo Bank is thrilled to unveil its exclusive summer promotion, the 'Olive Summer Start Festival,' starting from July 1, 2025. This initiative offers new Olive account holders an attractive reward of 15,000 yen worth of V points upon account opening and meeting entry requirements.

New WEB Commercial


To coincide with this campaign, a fresh web commercial has been released in collaboration with the renowned illustrator, JUN OSON. His unique, vibrant illustrations not only captivate viewers but also convey a sense of warmth and approachability. The new web CM is designed to leave a lasting impression about the benefits of the Olive Summer Start Festival, making it visually appealing to a diverse audience.

JUN OSON's illustrations are characterized by their impact and inviting style, effectively communicating the essence of the campaign. The collaboration aims to engage individuals from various age groups and lifestyles, forging a connection that highlights the value of the Olive experience.

WEB CM Details


  • - Title: Olive Summer Start Festival
  • - Release Period: Starting July 1, 2025, on platforms including YouTube and various social media channels.
  • - CM URL: Watch the CM
(Note: This link is valid as of June 30, 2025.)

Comment from JUN OSON


In regards to the campaign launch, OSON mentions, “I illustrated scenes of people running and flying, emphasizing a festive atmosphere that embodies excitement and urgency.” The illustrations vividly capture a sense of celebration, perfectly aligning with the campaign's theme.

About JUN OSON


A resident of Kamakura, JUN OSON began his career as an illustrator in 2005. His style, influenced by manga and anime from an early age, blends Western elements resulting in a global, versatile aesthetic. He has worked across various fields, including advertising, animation, book design, and merchandise, while actively hosting solo exhibitions.

Since 2020, OSON has displayed his work globally across Asia, Europe, the United States, and the Middle East, transcending the boundaries between art and illustration.

Campaign Details


  • - Campaign Name: Olive Summer Start Festival
  • - Duration: July 1, 2025, to August 31, 2025
  • - Eligibility: First-time Olive account holders
> Please note that existing account holders switching to the Olive account do not qualify.
  • - Reward Details: Customers who meet the following conditions will receive 15,000 yen worth of V points.
  • - Participation Steps:
1. Register through the campaign page during the promotional period.
2. Open an Olive account.
3. Deposit over 100,000 yen in a single transaction by the end of the month following account creation.

Additional Information about Olive


Launched in March 2023, Olive provides a comprehensive financial service, seamlessly integrating banking, payment cards, finance, online securities, and insurance into one application. Since its launch, Olive has continuously upgraded its services based on customer feedback, adding features like automatic monthly deposits, account ranking switches, family cards issuance, and payment mode enhancements to ensure maximum convenience and user-friendliness.
For more details about Olive, visit Olive Special Page.

Join in the festivities this summer and discover the rewards awaiting you with Olive!


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Topics Consumer Products & Retail)

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