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Haru at Cosmoprof Asia 2025

Haru, the well-known head beauty brand operated by nijito, will make its inaugural appearance at the prestigious Cosmoprof Asia 2025, held from November 12 to 14 at the Hong Kong Convention & Exhibition Centre. Celebrating 12 years since its inception, Haru has achieved remarkable success, with over 8 million units of its flagship product, the Kurokami Scalp shampoo, shipped to customers. This upcoming event offers Haru the perfect platform to introduce its innovative approach to self-care that encompasses hair, scalp, and overall well-being.

Overview of Cosmoprof Asia 2025

Cosmoprof Asia is recognized as one of the largest international beauty trade shows in Asia, attracting industry professionals from across the globe. This B2B exhibition gathers a diverse range of brands from numerous categories, including hair care, skin care, makeup, and natural & organic products. The event also features dedicated national pavilions, fostering international collaboration and business development opportunities. Attendees must pre-register to gain entry, ensuring that only industry professionals can engage with the latest trends and innovations.

Event Details

• - Event Name: Cosmoprof Asia 2025
• - Dates: November 12 (Wed) – 14 (Fri), 2025
• - Venue: Hong Kong Convention & Exhibition Centre
• - Website: Cosmoprof Asia

To attend, please ensure prior registration via the event's official site.

What to Expect from Haru

As a brand, Haru champions the philosophy of