Justin's Unveils Exciting New Organic Candy Bars for Health-Conscious Consumers

Justin's Unveils New Organic Candy Bars



This summer, Justin's is set to expand its product line with the addition of two exciting varieties of organic candy bars: Dark Chocolate Peanut Caramel Nougat and Milk Chocolate Peanut Caramel Nougat. Both candy bars are crafted from simple, high-quality ingredients to satisfy the ever-growing consumer demand for mindful snack options.

Aiming to provide a healthier alternative to traditional chocolate treats, Justin's candy bars are USDA-certified organic, Non-GMO Project Verified, gluten-free, and kosher. Importantly, they contain no stevia or sugar alcohols, making them a mindful choice for chocolate lovers.

A Nostalgic Treat for All



These new bars offer a delightful twist on classic candy with a modern touch. Priced at $2.49 to $2.79 for a 1.4-ounce single-serve size, and $6.79 to $7.49 for a 4.2-ounce multi-serve pouch, consumers can enjoy the bars in convenient formats that cater to both personal indulgence and sharing. Justin's recognizes that snack time can strike at any moment, whether for a quick pick-me-up or a sweet delight at the end of the day.

Jenny Burns, Senior Director of Brand Equity at Justin's, noted, "As consumer demand for simple ingredient treats grows, we're excited to offer both new and loyal fans a fresh way to enjoy our organic chocolate treats in nostalgic forms." The anticipation surrounding these new product offerings has generated notable retailer interest, particularly from established partners like Sprouts Farmers Market and Whole Foods Market, confirming their relevance in today’s health-conscious market.

Changing Consumer Trends



Recent trends emphasize a shift towards healthier snacking habits. From 2021 to 2024, there has been a 14% increase in self-identified health-conscious snackers in the U.S., with one in four consumers seeking healthier food choices. This evolving landscape has inspired Justin's to innovate within its confectionary line, which now includes a diverse range of offerings, such as nut butter cups and chocolate candy pieces. Fran Largeman-Roth, a registered dietitian and mother of four, commented on the new candy bars, stating, "They meet my standards for high-quality ingredients and contain just 8 grams of sugar per mini bar, making them a smart snack option."

These products will be showcased at the Sweets and Snacks Expo in Indianapolis from May 13-14, 2025, where attendees will have the opportunity to sample the new offerings and engage with the brand.

About Justin's



Justin's is dedicated to spreading goodness through its delicious nut butters and organic chocolate treats, prioritizing simple, ethically sourced ingredients to create irresistible products. Whether through their beloved squeeze packs or unique nut butter varieties, Justin's aims to support a food system contributing to wellness, one nut at a time. As the summer launch approaches, consumers can look forward to finding Justin’s candy bars in their local stores or via their website, justins.com/wheretobuy.

For further updates on Justin's product launches and sustainability initiatives, follow their social media channels on Instagram, Facebook, TikTok, and Pinterest. Consumers seeking to indulge mindfully can anticipate Justin's new offerings hitting shelves this August at notable retailers, further enriching the landscape of healthy snacking options.

Topics Consumer Products & Retail)

【About Using Articles】

You can freely use the title and article content by linking to the page where the article is posted.
※ Images cannot be used.

【About Links】

Links are free to use.