Kevin Ramstack Takes Helm as Psycho Bunny's Vice President of Stores for Retail Expansion
Psycho Bunny, a prestigious lifestyle brand known for innovating classic menswear, has made a significant leadership appointment in Kevin Ramstack as the new Vice President of Stores. This strategic move, announced on May 11, 2026, signals an exciting phase for Psycho Bunny as they strategically enhance their retail presence and elevate the in-store customer experience.
Kevin Ramstack arrives at Psycho Bunny with an impressive track record spanning over 25 years. He brings extensive leadership experience in retail store operations, digital strategies, and cross-functional business management. Previously, he held the position of Vice President of Commercial at Club Monaco, where he successfully navigated the brand through a transformative period aimed at boosting profitability and enhancing operational effectiveness.
His dynamic career also includes a 20-year tenure at Abercrombie & Fitch, where he advanced from District Manager to Senior Director of Operations. Ramstack played a pivotal role in the rapid international expansion of Abercrombie & Fitch, focusing on innovative projects that included the "Store of the Future" initiative and various omnichannel programs. This wealth of experience has not only shaped his reputation as a thought leader within the industry but has established him as a trusted figure capable of driving essential transformations.
In his new role at Psycho Bunny, Ramstack will oversee all aspects of retail store operations, dedicating his efforts to enhancing performance, reinforcing field leadership, and delivering an unparalleled customer experience across the expanding network of Psycho Bunny stores. The Owner and Chairman of Psycho Bunny, Alen Brandman, expressed confidence in Ramstack’s capabilities, stating that his background in both digital and retail environments will be invaluable in refining the brand's field organization and in fostering an exceptional in-store atmosphere.
Ramstack himself highlighted his enthusiasm for joining Psycho Bunny during a vibrant period of growth. He stated, "The store environment is where our brand truly comes to life. I look forward to collaborating with the team to translate Psycho Bunny's fearless spirit into a high-energy, immersive experience for every customer who walks through our doors."
Psycho Bunny, headquartered in Montreal, Canada, has rapidly gained recognition as a global premium clothing brand since its inception in 2005. The brand is celebrated for its bold designs, commitment to quality, and the iconic bunny logo that sets it apart in the landscape of contemporary fashion. Initially renowned for its premium polo shirts, Psycho Bunny has diversified its offerings to include a comprehensive range of apparel and accessories for men, women, and children. With nearly 150 stores worldwide, the brand's ongoing commitment to excellence signifies its dedication to crafting garments from the finest materials available, ensuring a unique and elevated fashion experience for consumers.
As Kevin Ramstack embarks on this new chapter with Psycho Bunny, the brand is well-positioned to strengthen its retail operations and deepen connections with its audience, ultimately shaping its trajectory as a leader in the field of luxury menswear.
Kevin Ramstack arrives at Psycho Bunny with an impressive track record spanning over 25 years. He brings extensive leadership experience in retail store operations, digital strategies, and cross-functional business management. Previously, he held the position of Vice President of Commercial at Club Monaco, where he successfully navigated the brand through a transformative period aimed at boosting profitability and enhancing operational effectiveness.
His dynamic career also includes a 20-year tenure at Abercrombie & Fitch, where he advanced from District Manager to Senior Director of Operations. Ramstack played a pivotal role in the rapid international expansion of Abercrombie & Fitch, focusing on innovative projects that included the "Store of the Future" initiative and various omnichannel programs. This wealth of experience has not only shaped his reputation as a thought leader within the industry but has established him as a trusted figure capable of driving essential transformations.
In his new role at Psycho Bunny, Ramstack will oversee all aspects of retail store operations, dedicating his efforts to enhancing performance, reinforcing field leadership, and delivering an unparalleled customer experience across the expanding network of Psycho Bunny stores. The Owner and Chairman of Psycho Bunny, Alen Brandman, expressed confidence in Ramstack’s capabilities, stating that his background in both digital and retail environments will be invaluable in refining the brand's field organization and in fostering an exceptional in-store atmosphere.
Ramstack himself highlighted his enthusiasm for joining Psycho Bunny during a vibrant period of growth. He stated, "The store environment is where our brand truly comes to life. I look forward to collaborating with the team to translate Psycho Bunny's fearless spirit into a high-energy, immersive experience for every customer who walks through our doors."
Psycho Bunny, headquartered in Montreal, Canada, has rapidly gained recognition as a global premium clothing brand since its inception in 2005. The brand is celebrated for its bold designs, commitment to quality, and the iconic bunny logo that sets it apart in the landscape of contemporary fashion. Initially renowned for its premium polo shirts, Psycho Bunny has diversified its offerings to include a comprehensive range of apparel and accessories for men, women, and children. With nearly 150 stores worldwide, the brand's ongoing commitment to excellence signifies its dedication to crafting garments from the finest materials available, ensuring a unique and elevated fashion experience for consumers.
As Kevin Ramstack embarks on this new chapter with Psycho Bunny, the brand is well-positioned to strengthen its retail operations and deepen connections with its audience, ultimately shaping its trajectory as a leader in the field of luxury menswear.
Topics Consumer Products & Retail）
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