Step into Effective Branding: Workshop on August 6
The journey to successful branding begins with understanding one's unique perspective. On August 6, 2025, Frontier Inc. will host the second installment of its hands-on workshop series titled "The First Step in Branding: Starting with Your Worldview" at their Ebisu headquarters. This event is an excellent opportunity for PR, marketing, and new business strategists from small to medium enterprises and startups to refine their branding skills.
The workshop focuses on critical questions such as "How do we express our strengths?" and "What does authenticity mean for our brand?" Participants will engage in discussions and activities designed to translate their brand's unique characteristics into effective communication strategies.
Overview of the Event
- - Topic: The First Step in Branding: Focusing on Your Worldview - DAY 2
- - Date: August 6, 2025
- - Time: 18:00 - 20:00 (Registration starts at 17:40)
- - Location: Frontier Inc., Ebisu Headquarters Entrance
- - Cost: Free
- - Capacity: 30 participants (first-come, first-served)
- - Registration deadline: August 5, 2025, by 18:00 (via Registration Form)
Workshop Highlights
In this second workshop, participants will learn how to visually and verbally communicate the brand essence defined in the previous session (DAY 1). This edition emphasizes integrating brand strategy with output design, helping participants to articulate their brands in a coherent and impactful way.
The session will be guided by Hiroaki Obayashi, a branding expert from FLYDAYZ. He will share insights on ensuring consistency across various expressions of brand messaging and provide practical tips drawn from case studies of successful companies. The goal is to help participants maintain their unique tone and messaging across diverse platforms, including social media, promotional materials, and product designs.
Networking Opportunity
Following the workshop, there will be a relaxed networking session, complete with light refreshments. This is an excellent chance for attendees to connect and share experiences with peers from similar fields, enhancing both learning and professional relationships.
Ideal For:
- - PR and strategic planning professionals responsible for internal branding
- - Social media and production personnel actively expressing their brands
- - Leaders from small and medium enterprises who want to fuse strategy with execution
Schedule
- - 17:40 - 18:00: Registration
- - 18:00 - 18:05: Opening Remarks
- - 18:05 - 19:05: Seminar, Q&A, and Workshop Activities
- - 19:05 - 19:45: Networking Session (with light snacks and drinks)
- - 19:45 - 19:55: Closing Remarks
- - 20:00: End of Event
Instructor Profile
Hiroaki Obayashi
Director of FLYDAYZ, Hiroaki Obayashi, has a rich background in directing at major design firms. He established FLYDAYZ with the vision of helping companies craft their unique worldview. He has worked on sustainability projects for UCC and web branding for major contractors, showcasing his expertise in connecting brands and audiences.
About Ready Crew
Ready Crew is a business matching agent with proven connections to 2,800 listed companies, providing a wide range of solutions tailored to client needs. Their experienced concierges handle inquiries across various sectors, ensuring clients receive exceptional service without any costs incurred from the requesting companies.
Company Information
- - Name: Frontier Inc.
- - Headquarters: 4 Chome-20-3 Ebisu, Shibuya City, Tokyo
- - Representative: Masahiro Takahashi, President and CEO
- - Founded: November 2009
- - Website: Frontier Inc.
- - Official SNS: Facebook | X | LinkedIn
Join us in enhancing your branding skills while networking with industry professionals. Seize this opportunity to refine your brand's message and impact!