#United States #QKS Group #SPARK Matrix #Middleton #Advisory Industry

QKS Group Aims for the Top 5 in Global Advisory Landscape

As the advisory sector experiences seismic shifts, QKS Group is positioning itself strongly to secure a spot among the world's top five analyst firms. This transformation comes in the wake of significant changes in client loyalty and competitive dynamics, reshaping the traditional landscape of the industry.

In recent years, established firms like Forrester have faced challenges, including a staggering 27% drop in client retention since 2020, leading to a decline in both revenue and investor confidence. Meanwhile, competitors such as Omdia and TechTarget are consolidating, suggesting that traditional advisory methods may soon fade away. Amidst this upheaval, QKS Group is making significant strides, defining a new era in IT research and advisory.

The driving force behind QKS Group's rapid ascent is its innovative SPARK Matrix™ framework. This platform distinguishes itself by focusing on emerging disruptors alongside established players, prioritizing future capabilities over legacy status. Such a forward-thinking approach empowers enterprises to make informed decisions, ensuring they stay competitive in a fast-evolving market. Vendors utilizing the SPARK Matrix™ have reported remarkable ROI growth of over 200%, showcasing its efficacy in adding value to both technology providers and enterprises.

Ritika Agarwal, the Director of QKS Group, emphasized, "As we challenge convention and redefine advisory, QKS Group is accelerating toward the top. We're not just aiming for the top 5; we're building the future of advisory, one bold move at a time."

As we analyze the broader analyst ecosystem, it is clear that the industry is at a pivotal moment. Forrester, despite its historical strength, is struggling to retain clientele and maintain investor trust, while IDC has yet to fully penetrate the enterprise buying segment effectively. In contrast, QKS Group has seamlessly established itself, nurturing robust relationships with influential global software vendors and significantly increasing its footprint among major service providers.

The QKS strategy employs a dual-focus model, addressing needs of both technology vendors and enterprise clients. This adaptive approach has allowed QKS to fill the gaps left by traditional firms, increasing its involvement in clients' digital transformation initiatives. As the organization expands its advisory engagements and voices of customer (VOC) research, its reputation as a trusted partner in technology advisory grows stronger.

As we project into the future, it's clear that the new leaders of the advisory industry will be those that can adapt, innovate, and build lasting relationships based on trust. QKS Group is positioned to become a formidable force, assisting technology innovators and enabling enterprises to realize their goals through insightful guidance.

The future of technology advisory is defined not only by size but by relevance and impact. As legacy systems falter, the firms that prioritize agility and actionable insights will rise to the forefront. QKS Group embraces this philosophy, setting a new standard for modern advisory leadership.

To get a glimpse of QKS Group's impressive research capabilities, make sure to visit their market research reports at QKS Group.

About QKS Group

Formerly known as Quadrant Knowledge Solutions, QKS Group is a revolutionary advisory and research firm dedicated to empowering technology pioneers and assisting enterprises in achieving their digital transformation objectives.

For media inquiries or further information, please contact:
Shraddha Roy
QKS Group
Email: [email protected]