#Japan #Tokyo #Lotte #Koala March #Milky Condensed Milk

Refreshing Summer Treat: Koala March Milky Condensed Milk

Mark your calendars! On July 8, 2025, Koala March is introducing its latest flavor, Milky Condensed Milk, inspired by the winter vibes of Australia, the home of the beloved character, March-kun. This innovative flavor aims to bring a cool sensation to the hot summer months in Japan, making it a delightful treat for all.

A Unique Flavor Experience

The new Milky Condensed Milk flavor is significant as it represents the very first time that Koala March has incorporated a unique creaminess into its biscuit, departing from the traditional flavor profile. The beige biscuits shaped like adorable koalas will be filled with a taste reminiscent of Japan's refreshing kakigori (shaved ice) drizzled with sweet condensed milk, perfect for cooling off during the summer heat.

Creative Packaging Design

This delightful product is not just about taste; the packaging is equally appealing. The design features the mischievous twin characters, Doremi-kun and Miredo-chan, enjoying a playful winter day in the snowy landscapes of Australia. To further enhance the experience, the packaging side also showcases attractions from Australia in collaboration with Qantas Airways, highlighting the charming wildlife that makes Australia so special.

New Characters and Designs

In addition to the exciting launch of the Milky Condensed Milk flavor, Koala March will also unveil 15 new designs to celebrate the 2025 edition. Fans can expect to see March-kun's family for the first time, including his parents and five siblings. These new characters will be joined by designs that reflect current societal themes and promote diversity, making each pack a perfect collector's item.

Fun and Mischievous Twins

The playful twins, Doremi-kun and Miredo-chan, who joined the Koala March family in 2023, continue to entertain with their antics. Whether they’re coloring biscuits or bringing a taste of winter from down under, their creative mischief is sure to keep fans engaged. We can't wait to see what they come up with next!

Summer Campaign

In addition to the delicious new flavor launch, Lotte is hosting a summer campaign with exciting prizes! Customers who submit qualifying receipts worth 500 yen (including tax) can enter a draw to win digital points worth up to 10,000 yen. This campaign is a fantastic opportunity for fans to enjoy their favorite Koala March products while getting rewarded!

• - Campaign Details:

- Eligibility: Receipt must include 500 yen worth of qualifying products.
- Entry Period: July 7, 2025, 10:00 AM to August 31, 2025, 11:59 PM.
- Prizes:
- 100 winners for the 10,000 yen prize, 250 winners for the 5,000 yen prize, and 500 winners for the 1,000 yen prize.
- Eligible Products: All Koala March, Toppo, and Pie no Mi brands.
- Check out the campaign site: Lotte Campaign

Lotte continues to innovate and surprise fans with new flavors and exciting promotions. Be sure to grab your box of Koala March Milky Condensed Milk beginning July 8, 2025, and join in on the fun and flavor that only Koala March can offer!