August Meat Festival
2025-08-06 05:03:48

Beat the Summer Heat with a Grand Meat Festival in August!

Indulge in the Summer Meat Festival



As the sweltering summer days arrive, there's nothing quite like savoring mouth-watering beef to power through the heat. From August 9th to August 17th, Yamagyu, a renowned meat specialty shop based in Shibuya, Tokyo, will be celebrating its much-anticipated Meat Festival. This event features an exciting new product aimed at delivering an authentic yakiniku experience right in your bowl: the "Yakiniku Three-Meats Bowl".

This exquisite bowl is packed with a hearty serving of three grilled beef cuts – juicy tongue, flavorful harami, and tender kalbi. All ingredients are grilled to perfection over charcoal, allowing the rich flavors and aroma of the meat to shine through. You'll feel as if you've stepped into a traditional yakiniku restaurant with every delightful bite. This special summer dish promises to keep your chopsticks moving, even during the hottest days!

A Taste of Authenticity in Every Bite



The "Yakiniku Three-Meats Bowl" is not your average rice bowl. It is crafted with three popular cuts of beef: tongue, harami, and kalbi, each meticulously grilled to bring out their unique tastes. The meat is cut fresh in-house and grilled over charcoal for a rich, smoky taste that elevates your dining experience. The aroma of the grilled beef adds to the excitement, making every meal a mini celebration of summer. For an even more complete meal, we suggest pairing it with our cold noodles to finish your meal like a pro at a yakiniku restaurant!

Enjoy Yakiniku at Home or in the Restaurant



August is traditionally a time for family gatherings during the obon holiday. As many seek to enjoy filling summer meals together, our Yakiniku Bowl is available for takeout. Enjoy it at home in a relaxed atmosphere with family, or come into one of our locations to share the experience with friends. Our proprietary, richly flavored dipping sauce is crafted from a unique blend of vegetables and spices, designed to enhance the natural flavors of the kalbi and harami, making each bite exceptionally delicious when paired with rice.

Product Overview for the Summer Meat Festival:
- "Yakiniku Three-Meats Bowl" (Beef Tongue, Harami, Kalbi): 1,290 yen
- "Rocky Domestic Beef Steak Bowl": 1,290 yen
- With added meat (1.5 times): 1,590 yen
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Note: The aforementioned bowls are available for takeout at selected locations such as Akabane, Aeon Mall Musashimurayama, and more, in bento form only. Prices include tax.

Yamagyu's Commitment to Quality



Yamagyu is a beloved chain of beef specialty stores, offering their signature "Charcoal-Grilled Beef Kalbi Rice Bowl". The company is committed to delivering the freshest quality beef to its customers, cutting it on-site and grilling it to perfection right before serving.

Reflecting the nostalgic charm of local butcher shops from the Showa era, Yamagyu not only offers premium cuts of meat but also comforting prepared foods like croquettes. The bustling atmosphere invites friendly conversations among regulars and newcomers alike, providing a sense of community along with incredible food.

Our culinary ethos focuses on customer satisfaction through fresh, accessible meat, cooked to elevate its natural flavors. The enticing aromas of our carefully grilled dishes create a symphony of sensations that promise a profoundly enjoyable dining experience.

Locally Sourced Ingredients



1. Freshly Cut Meat at Each Location: Our stores operate like butchers, sourcing meat in blocks and cutting it fresh so every piece is at its prime.
2. Homemade Marinade: Our unique marinade incorporates various vegetables and spices, designed to bring out the best in the meat.
3. Charcoal Grilling: We grill our meat using indirect infrared heat, ensuring even cooking and allowing the rich flavors of charcoal to infuse into the meat.
4. Premium Domestic Rice: We use high-quality domestic rice that resonates with the flavors of our dishes, served as fluffy, sweet grains that complement our grilled meats perfectly.
5. Quality Cold Noodles: Our specially crafted cold noodles pair excellently with our dishes, providing a delightful texture experience.

A Vibrant Dining Atmosphere



Yamagyu stores are bustling with energy, providing a lively dining experience for both return patrons and new visitors. The comforting aroma of grilling meat and the sounds of sizzling and cheerful staff create an inviting ambiance. Whether you're dining in or taking out, Yamagyu aims to provide a truly exhilarating dining experience!

For more information about our offerings, please visit our website: Yamagyu.

Owned by Toridoll Holdings, Yamagyu strives to fill the world with culinary excitement, providing globally inspired food experiences.*


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Topics Consumer Products & Retail)

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