Kuradashi and DMS Collaboration
2025-05-28 00:43:12

Kuradashi Partners with DMS to Promote Social Good Through Shareholder Benefits

Kuradashi Partners with DMS to Enhance Shareholder Benefits



In an exciting development, Kuradashi, a company dedicated to reducing food waste through its Social Good Market, has announced a strategic partnership with DMS, which specializes in comprehensive support for corporate-client relationships. This collaboration aims to promote the introduction of Kuradashi vouchers as shareholder benefits across various public companies, allowing more individuals to participate in social contribution efforts through purchasing opportunities.

Background of the Partnership


Kuradashi, headquartered in Shinagawa, Tokyo, focuses on minimizing food waste by acquiring products close to their expiration dates or those with minor packaging damages. These products are then sold at discounted rates on the Kuradashi platform, generating funds that are partially allocated to environmental protection and disaster support initiatives. The mission of Kuradashi is clear: to remain a socially responsible company, significantly reducing food waste and contributing positively to society.

DMS, based in Chiyoda, Tokyo, blends digital and traditional services to offer a wide range of communication and information solutions aimed at solving clients' challenges and enhancing social contributions. Among their services, DMS provides support for shareholder benefits programs, including the delivery of reward items directly to shareholders.

A Win-Win Collaboration


With this new partnership, Kuradashi intends to make its Social Good Market vouchers available as part of the shareholder benefits provided by other public companies. DMS will facilitate this integration by handling everything from order receipt to delivery, while adding significant value to its existing shareholder support services.

This collaboration is set against the backdrop of rising consumer interest in socially-conscious purchasing, and companies increasingly recognizing the importance of social contribution in their branding. By offering Kuradashi vouchers, companies can enhance shareholder loyalty and demonstrate their commitment to sustainability in a tangible way.

Benefits of Kuradashi Vouchers


1. Strengthening Shareholder Loyalty: By providing Kuradashi vouchers, companies can offer their shareholders unique opportunities to purchase food and daily necessities at special prices while participating in the mission to reduce food waste. This not only boosts satisfaction among shareholders but also fosters a deeper emotional connection to the company.

2. Enhancing Corporate Image: Integrating Kuradashi vouchers can serve as a powerful tool in promoting a company's sustainable initiatives and social responsibility projects externally. It helps build an image of a company committed to addressing social issues, thereby enhancing corporate value and strengthening branding efforts.

DMS's Support Services


DMS will manage the process of distributing Kuradashi vouchers, ensuring a seamless experience for both the issuing companies and their shareholders. This includes issuing codes for the vouchers, handling the printing, packaging, and overall delivery. Moreover, discounted rates will be available for participating companies through DMS, making it economically advantageous for them to adopt this initiative.

Kuradashi – An Overview


For those unfamiliar, Kuradashi is a dynamic Social Good Market aiming to combat food waste by selling still-edible products that might otherwise be discarded. It provides an enjoyable shopping experience while contributing positively to society, linking fun and savings with meaningful social impact. With a percentage of sales redirected towards various community causes including environmental protection and disaster support, Kuradashi aligns strongly with the goals of the Sustainable Development Goals (SDGs).

Future Aspirations


As Kuradashi continues to partner with DMS, the expectation is to create a better ecosystem benefiting shareholders and society as a whole. By facilitating the introduction of its vouchers across various public companies, Kuradashi hopes to unlock opportunities for customers to engage in meaningful social contributions while enjoying advantages that come with being part of the shareholder community.

This partnership exemplifies how innovation in corporate social responsibility can create a ripple effect, benefiting not only the companies involved but also contributing significantly to addressing pressing social issues while fostering customer loyalty and enhancing corporate branding.


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Topics Consumer Products & Retail)

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