#Japan #Tokyo #Travel Management #JTB BÓKUN #OMUSUBI

JTB BÓKUN and OMUSUBI: A New Era in Travel Management

On September 17, 2025, JTB Corporation, headquartered in Shinagawa, Tokyo, announced the commencement of a system integration between its experience activity reservation management system, JTB BÓKUN, and SEEC Corporation's reservation management system for travel businesses, called OMUSUBI. This strategic collaboration aims to streamline booking processes in the tourism industry by combining the strengths of both systems.

Background and Purpose of the Collaboration

JTB BÓKUN and OMUSUBI are designed to cater to the needs of the tourism sector by providing advanced reservation management services. Both systems excel at consolidating bookings from multiple Online Travel Agents (OTAs), with JTB BÓKUN particularly strong in managing overseas OTA reservations and OMUSUBI focusing on domestic OTA bookings. By synergizing these strengths, the partnership aims to provide travel businesses with a comprehensive solution that allows them to manage both domestic and international bookings efficiently.

Details of the Integration

The recent system integration enables automatic data transfer of bookings made through JTB BÓKUN directly into OMUSUBI. This feature allows travel businesses to manage all their reservation data—both international and domestic—through OMUSUBI’s platform, enhancing operational efficiency. Businesses willing to take advantage of this integration simply need to create accounts for both JTB BÓKUN and OMUSUBI.

Benefits of the Integration

1. Automatic Transfer of Booking Information: New bookings and cancellations recorded in JTB BÓKUN will be automatically imported into OMUSUBI using a feature known as Webhook, thereby eliminating manual data entry and reducing potential human error.

2. Enhanced Operational Efficiency: With the elimination of repetitive tasks involving inputting and transferring booking information, travel companies can focus more on customer service and improving their offerings. This will lead to a better overall experience for clients.

3. Prevention of Overbooking: By centralizing reservation data, the risks associated with overbooking, which often leads to customer dissatisfaction and operational hiccups, are significantly mitigated.

Conclusion

The integration of JTB BÓKUN and OMUSUBI marks a substantial step forward in the evolution of travel management systems. By leveraging each system's capabilities, the collaboration allows for a seamless transition of booking data, thus enhancing operational efficiencies, customer satisfaction, and overall service quality. For more information, businesses can visit their respective sites: JTB BÓKUN and OMUSUBI.

For inquiries from DMOs, municipalities, and businesses regarding JTB BÓKUN, please visit this link. For press inquiries, please contact JTB's Public Relations Office at 03-5796-5833 (Tokyo) or 06-6260-5108 (Osaka).