Crimson Cup Celebrates Six Exemplary Coffee Shops on Their Milestone Anniversaries

Celebrating Longevity in the Coffee Shop Scene


This January, a remarkable event took place as six independent coffee shops across five states celebrated significant anniversaries, marking milestones ranging from three to eight years in business. These establishments have not only thrived but have also become essential parts of their respective communities, all thanks to the 7 Steps to Success consulting program from Crimson Cup Coffee & Tea.

A Proven Path to Success


Crimson Cup Coffee & Tea has been instrumental in launching over 300 locally owned coffee shops across 37 states through their comprehensive consulting program. This initiative is designed to foster the growth of independent coffee businesses by providing essential guidance from the outset.
Among the leading honorees this January were:
  • - Smoky Mountain Espresso in Sevierville, Tennessee (8 years, opened Jan. 18, 2018)
  • - Second Chances Recovery Retail Store in Poteau, Oklahoma (7 years, opened Jan. 18, 2019)
  • - The Village Brew in Piketon, Ohio (5 years, opened Jan. 29, 2021)
  • - Mocha Mini in Albert Lea, Minnesota (4 years, opened Jan. 7, 2022)
  • - Shawnee Station Coffee House in Lima, Ohio (4 years, opened Jan. 21, 2022)
  • - Walnut Street Coffee and Deli in Oskaloosa, Kansas (3 years, opened Jan. 13, 2023)

Commitment to Excellence


Greg Ubert, the founder and president of Crimson Cup, expressed pride in the accomplishments of these coffee shop owners, stating, “Helping local entrepreneurs bring their coffee shop dreams to life, and watching them thrive, is why we do what we do.” Their enduring commitment to quality, connection, and community has laid the groundwork for thriving local establishments.

Highlighting the Success of Smoky Mountain Espresso


Take Smoky Mountain Espresso, for instance. Celebrating its eighth anniversary, this popularity-packed establishment has become a cornerstone of the local coffee culture in Sevierville, Tennessee. Founders Michael and Karen Williams, leveraging the insights gained from Crimson Cup's program, have successfully established a cafe known for both its high quality and its welcoming atmosphere.
Michael Williams remarked on the transformative role of Crimson Cup, saying, “I wouldn’t have opened a shop without them. They offered everything we needed—service, expertise, quality, and thorough help.” Their menu bursts with a variety of delightful options, ranging from espresso classics to unique signature drinks like the Smoky Mountain Mocha Freeze.

Continuing the Journey


Crimson Cup’s legacy since 1991 highlights their deep-rooted commitment to supporting entrepreneurs in the specialty coffee industry. Over 200 independent coffee shops currently operate successfully, illustrating the effectiveness of the 7 Steps to Success program, which emphasizes key elements such as financial planning, product sourcing, and comprehensive training for budding coffee enthusiasts. Approximately 70% of partner shops are boasting an operational duration of five years or more—a testament to their robust foundation.

The Coffee Shop Startup Kit


As the world gears up for another year in 2026, aspiring entrepreneurs looking to launch their own coffee business can take advantage of Crimson Cup's Coffee Shop Startup Kit. This resource includes a plethora of tools to assist budding coffee shop owners, such as ready-to-use business plan templates, consulting services, award-winning coffee samples, and access to industry expertise.

For those who feel that 2026 is the year to kick-start their café journey, Scott Fullerton, 7 Steps Sales Leader, highlights, “Let’s make it happen.” Interested individuals can reach out through the hotline at 888-800-9224 or contact via email at [email protected].

About Crimson Cup Coffee & Tea


Founded in 1991, Crimson Cup Coffee & Tea has built an impressive reputation in the specialty coffee realm, with achievements including multiple Good Food Awards, the 2025 Golden Bean World Series Championship, and recognition as Roast magazine’s 2016 Macro Roaster of the Year. Beyond coffee quality, their Friend2Farmer® program underscores their commitment to ethical partnerships and sustainability with coffee-growing communities worldwide. Crimson Cup coffees can be found across more than 700 locations, extending their legacy and impact throughout the coffee landscape.

Topics Consumer Products & Retail)

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