#USA #San Diego #Sony Electronics #ULT TOWER MAX #ULT TOWER 7

Sony Electronics Unveils New ULT TOWER Speakers

Introduction

Sony Electronics has launched three exciting additions to its ULT POWER SOUND series: ULT TOWER MAX, ULT TOWER 7, and ULT TOWER 5. These speakers are designed to provide music enthusiasts with an upbeat and immersive audio experience suitable for any party setting.

Designed for the Party Atmosphere

One of the key features of the new ULT TOWER lineup is the collaboration with renowned hip-hop sound creators, including Grammy-nominated producer Dot Da Genius and drummer-producer Daru Jones. Their insights have shaped these speakers to harness a party vibe, featuring deep bass, high sound pressure, and life-like audio characteristics.

Each model is crafted to cater to different party needs: the ULT TOWER MAX is the most powerful, while the ULT TOWER 7 strikes a balance between power and portability, and the ULT TOWER 5 is ideal for smaller gatherings. All models are designed not just for casual listening but also for DJs and karaoke enthusiasts.

Sound Features and Connectivity

The ULT TOWER series is engineered with innovative technology. At the heart of each speaker is a newly developed circular woofer design and large capacity cabinets. This builds an enhanced sound field and ensures that deep, impactful bass resonates throughout the room.

Moreover, the speakers support a variety of connectivity options, including XLR, RCA, and USB-C, making them highly versatile for any user. Users can easily switch between modes suitable for different atmospheres—whether energizing lights synchronized to music or ambient effects for laid-back listening. Karaoke lovers can enjoy an improved vocal experience by connecting Sony's ULTMIC1 microphone, separately sold.

Enhanced Portability

Portability is a highlight of this lineup. Designed with carry handles and upgraded wheels, the ULT TOWER MAX and ULT TOWER 7 boast wider tread wheels making them easy to maneuver. Both the ULT TOWER 7 and ULT TOWER 5 have received an IPX4 rating when positioned vertically, allowing them to be used in outdoor settings without worry.

With impressive battery life—up to 30 hours for the ULT TOWER 7 and 20 hours for the ULT TOWER 5—these speakers reevaluate convenience for long-lasting use. Users can take them anywhere, ensuring the party never stops.

Environmental Considerations

In addition to delivering top-notch audio, Sony has made strides toward sustainability. Notably, about 35% of the plastics used in the ULT TOWER MAX are recycled materials, while the ULT TOWER 7 and 5 utilize approximately 20%. This commitment reflects Sony's endeavor to minimize environmental impacts through thoughtful production.

Pricing and Availability

The ULT TOWER speakers are set for release in September 2026, with the following suggested retail prices:

• - ULT TOWER MAX: $1,499.99 USD / $2,099 CAD
• - ULT TOWER 7: $649.99 USD / $799.99 CAD
• - ULT TOWER 5: $449.99 USD / $599.99 CAD

These new models can be purchased online at Sony.com, Best Buy, Amazon, and other authorized retailers.

Conclusion

The new ULT POWER SOUND series from Sony Electronics is a game-changer for party lovers and sound aficionados alike. By marrying powerful sound capabilities with functionality and environmentally friendly practices, Sony continues to lead in enhancing the music experience for all.