PUMA Launches the Modernized SPEEDCAT PACK Collection to Celebrate Versatile Lifestyle Footwear
PUMA Introduces the SPEEDCAT PACK Collection
PUMA Japan, headquartered in Shinagawa, Tokyo, is set to release the "SPEEDCAT PACK" collection on December 4, 2025. This line features three models inspired by the iconic low-profile sneakers known as the "SPEEDCAT", which has its roots in motorsports. With a total of three styles, including "SPEEDCAT WEDGE", "SPEEDCAT BALLET", and "SPEEDCAT LUX", the collection pays homage to its legacy while seamlessly blending into modern fashion trends.
The SPEEDCAT was first launched in 1999, based on fire-resistant racing shoes worn by Formula 1™ drivers from the late '80s to the '90s. Known for its sleek silhouette and suede upper, this lifestyle shoe has garnered enduring popularity in the fashion scene since its debut in the early 2000s. The SPEEDCAT PACK revitalizes the classic design, delivering contemporary updates that cater to today's footwear preferences.
Model Highlights
SPEEDCAT WEDGE
This model incorporates a hidden heel structure that adds a new height balance without altering the original low center of gravity of the SPEEDCAT silhouette. This innovative design provides both style and subtle elevation, perfect for the fashion-forward individual.
SPEEDCAT BALLET
Inspired by the elegance of ballet shoes, this model boasts a slender silhouette complemented by straps that gently hug the foot. It reflects an artistic blend of grace and modernity, making it a versatile choice for casual outings as well as chic occasions.
SPEEDCAT LUX
Resembling the original 1999 model, this low-cut shoe encases a soft brown suede with metallic gray accents. This classic yet luxurious look caters to those who appreciate both comfort and style.
Each model is designed with brown suede, enhancing the charm of the archive while making it easy to incorporate into various everyday settings. The SPEEDCAT PACK is tailored to those who value both aesthetics and functionality without compromising on comfort.
Campaign Promotion
In conjunction with the launch of the SPEEDCAT PACK, PUMA has created a campaign video featuring stylist Lea Waldberg, ballet dancer Madeline Woo, and photographer Renata Kats. The video captures each artist transitioning through different movements: walking in studio space, dancing, styling, and shooting photography. This smooth transition highlights the minimalist actions that bring the SPEEDCAT to life, emphasizing its stylish versatility.
Available for purchase at several locations, including PUMA Store Harajuku, Osaka, Odaiba, Fujimi, Kyoto, Sapporo Factory, Sapporo Tokyu, Nagasaki, and Shibuya, as well as the official PUMA online store, this collection is tailored for immediate style integration. Please note that availability may vary by store, so it's encouraged to check with individual retailers for specifics. Additionally, release dates and store listings are subject to change.
Product Details
- - Model Name: SPEEDCAT LUX
Model Number: 408198
Color: 01
- - Model Name: SPEEDCAT BALLET LUX WNS
Model Number: 408197
Color: 01
- - Model Name: SPEEDCAT WEDGE WNS
Model Number: 407878
Color: 01
About PUMA
PUMA is one of the leading global sports brands dedicated to designing, developing, selling, and marketing footwear, apparel, and accessories. For over 75 years, PUMA has accelerated the development of sports and culture through innovative products aimed at athletes seeking the fastest. The brand operates in various categories, including football, running, training, basketball, golf, and motorsports, offering both performance and lifestyle products inspired by sports. PUMA collaborates with renowned designers and brands to expand the wonders of sports into fashion and street culture.
Headquartered in Herzogenaurach, Germany, PUMA Group encompasses three brands: PUMA, Cobra Golf, and Stichd. The company operates in over 120 countries and employs nearly 20,000 people worldwide. For detailed information, visit PUMA's official site.
GO WILD Campaign
Kicking off in 2025, PUMA's largest global campaign to date, "GO WILD", encourages athletes to unlock their inner passion through sports. This campaign emphasizes that the true allure of sports lies beyond victory — it celebrates enjoying oneself authentically. Through this initiative, PUMA seeks to redefine the values of sports across running, basketball, soccer, golf, and more, promoting a fresh perspective.
GO WILD PODCAST: Dive into discussions with PUMA ambassadors such as Usain Bolt on various sports and lifestyle topics: Podcast Playlist
Topics Consumer Products & Retail）
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