Relyus Unveils Engaging Corporate Video
Relyus, a prominent HR consulting firm based in Minato, Tokyo, has recently launched a new corporate video aimed at potential job candidates. This engaging video vividly expresses Relyus's purpose, business offerings, and its distinct stance towards clients. Created with the intention of making the recruitment process more transparent and appealing, the video runs for approximately three minutes.
Background of the Video Production
Japan is currently facing a severe labor shortage due to its declining birthrate and aging population. Many industries suffer from a lack of workforce, and traditional recruitment methods often focus merely on quantity, resulting in new hires being seen as just a cost rather than as valuable investments in future growth.
Relyus challenges this notion by viewing recruitment not as an expense but as a proactive investment that plays a crucial role in generating long-term profits for companies. This dedication to prioritizing client business growth underscores Relyus's approach to HR consulting and marketing support, emphasizing that recruitment should not be treated as mere routine.
The need to convey these insights became clear, especially when attempting to articulate the deep commitment Relyus has towards helping clients achieve their business objectives. With this in mind, the company set out to communicate its values through visual and auditory means, leading to the development of this informative company introduction video.
Key Highlights of the Video
The production effectively illustrates how Relyus distinguishes itself from conventional HR consulting firms by providing HR advice that directly contributes to business growth.
Expression of Foundational Ideals (0:37)
The video begins by addressing the societal issue of labor shortages and the prevalent trend of companies treating recruitment as a correlate of expenses. Relyus’s founder discusses the imperative of shifting this perception towards viewing hiring as a significant investment.
Comprehensive Business Model Explanation (1:11)
A diagram offers a clear explanation of Relyus's service offerings, detailing the seamless support from strategic workforce planning and talent pool formation to recruitment process enhancement, onboarding, and retention. The video outlines its dual approach combining both HR consulting and HR marketing services.
Pursuit of Purpose (2:02)
Relyus envisions a harmonious balance among clients, society, employees, and its own organization—a realm referred to as the “Four-Way Good World.” Rather than engaging in short-term tactics, the company positions itself as a long-term partner committed to observing and nurturing clients' business growth.
To enhance viewer comprehension, the video incorporates animations and motion graphics to elucidate its often complex business propositions, ensuring first-time viewers can easily grasp what Relyus offers. This video will be leveraged in future recruitment efforts, showcasing the company's innovative and candidate-friendly approach.
Company Overview
- - Established: June 2017
- - Representative: Seichi Emoto
- - Headquarters: 3-6-14 Shibaura, Minato, Tokyo
- - Business Offerings: HR consulting support, HR marketing support
- - Corporate Site: Relyus
- - Recruitment Information: Careers
Through this corporate video, Relyus intends to not only attract potential candidates but also to reshape the dialogue surrounding HR and recruitment practices in Japan by reinforcing the value of human capital as an innovative investment.