Texas Super Kings Strengthens Partnership with Valero Through 2028

Texas Super Kings and Valero Forge Stronger Partnership

In a landmark announcement, the Texas Super Kings (TSK) have officially extended their partnership with Valero, securing a two-year renewal of their agreement which positions Valero as an Associate Partner and the Back-of-Helmet Sponsor. This move reflects the close alignment and shared values of both organizations, enhancing a collaboration that has flourished since 2025.

The renewal highlights TSK and Valero's commitment to performance and innovation. As leading names in their respective fields, the two Texas-rooted entities are set to push the boundaries of what they can achieve together. The emphasis will be placed on not just cricketing excellence but also on engaging local communities through various initiatives.

Continued Support and Engagement

Valero's role as the exclusive Back-of-Helmet Sponsor will persist, showcasing the brand prominently during matches. Beyond traditional sponsorship, the partnership entails a range of integrated digital and marketing campaigns. These initiatives are designed to engage business partners and connect with a broader audience, raising awareness of the exciting developments in professional cricket within the United States.

Mr. Anurag Jain, Co-Owner of the Texas Super Kings, expressed enthusiasm about this renewed partnership. He stated, “We are delighted to welcome Valero back to the Texas Super Kings family as an Associate Partner. Their continued support reflects a shared belief in high performance, consistency, and execution at the highest level.” The partnership is poised to create engaging digital storytelling experiences that resonate with Valero's customers and the cricket fanbase.

Major League Cricket Season Ahead

The upcoming Major League Cricket (MLC) season is set to kick off on June 18, with the Texas Super Kings facing off against the Seattle Orcas in their season opener. Fans can catch all the action live on Willow TV, marking a fresh chapter in the league's history. This season promises not only thrilling matches but also engaging programs across different platforms.

As one of the six franchises competing in Major League Cricket, the Texas Super Kings have established a reputation for strong performance, consistently reaching playoff qualifications since the league's inception. Their home venue at Grand Prairie Stadium in Texas is a focal point for the growing fan base, serving as a hub for cricket enthusiasts.

Commitment to Cricket Development

Beyond their competitive achievements, the Texas Super Kings are committed to advancing the sport of cricket throughout the United States. They actively contribute to developing a sustainable cricket ecosystem with an aim to boost the long-term growth and success of the sport. Their partnership with Valero is a testament to this commitment, allowing both organizations to further their community engagement and collaboration.

In conclusion, the combination of the Texas Super Kings and Valero is more than just a sponsorship; it is a genuine partnership aimed at creating sustainable value for all stakeholders involved. As the new MLC season approaches, the excitement is palpable. The renewed agreement heralds a bright future, rich with opportunities for both organizations and the communities they serve.