Matsui and HOT DOG TOWN Collaboration Event
Dog Lovers, Get Ready!
The talented illustrator matsui, famous for his charming dog-themed artworks, has just partnered with the innovative pet-centric facility, HOT DOG TOWN. This exciting collaboration introduces a variety of limited-edition merchandise tailored for dog lovers and their furry friends, along with the debut of Japan's first ever collaborative cafe and pop-up shop!
Exclusive Merchandise Launch on October 11
Starting October 11 at 10:00 AM, you can visit the HOT DOG TOWN online store to purchase unique items like matching apparel for both you and your dog, personalized clothing featuring the matsui DOGS prints, and a selection of specialized goods for your pets. These one-of-a-kind items are in limited quantity and expected to sell out fast!
Limited Edition Items for Dogs
- - Leash: ¥3,900
- - Toy: ¥1,900
- - Bed: ¥9,900
(All prices include tax)
Matching Wear for Humans and Their Dogs
- - Dog Clothes: ¥5,500
- - T-Shirt: ¥5,500
- - Long Sleeve Tee: ¥7,700
- - Sweatshirt: ¥9,900
(All prices include tax)
My Dog Meets matsui DOGS!
- - T-Shirt: ¥5,500
- - Sweatshirt: ¥9,900
- - Walking Bag: ¥4,400
- - Tote Bag: ¥5,500
(All prices include tax)
Workshops and Cafe Bookings
Pre-bookings for both the collaborative workshops and the cafe will begin on October 11 at 10:00 AM, in anticipation of the event running from November 29 (Saturday) to December 14 (Sunday), held at the HOT DOG TOWN Ariake, located in Tokyo's Ariake district. The workshops will offer participants unique hands-on experiences related to dog care and art, while the cafe will provide a range of delightful food and drink options.
Cafe Menu Highlights
- - Drinks starting from ¥880
- - Food & Drink Set starting from ¥1,800
- - Desserts starting from ¥500
(All prices include tax)
Special Coaster Promotion
For customers ordering from the collaborative cafe menu, a unique paper coaster will be gifted, available only during the event!
Matsui's Artistic Journey
Matsui, born in 1996 in Aichi Prefecture, began his career as a designer after graduating from Nagoya City University of Arts. His first solo exhibition took place in 2022, and since then, his artistic reach has expanded beyond Japan, holding events in both Hong Kong and Taiwan in 2023. Known for his bold, expressive line work and bright colors, matsui has collaborated with various domestic and international brands focusing on dog themes.
For more information about the artist, visit
matsui's official site or follow him on Instagram @matsui9988.
About HOT DOG TOWN Ariake
HOT DOG TOWN Ariake is a multifunctional facility in Tokyo designed for dog owners, operated by HOT DOG STUDIO LLC. The concept revolves around creating a vibrant space for "Doggers," those who embrace a lifestyle centered on their pet companions. It features a spacious area of over 280 square meters that includes a select store, customized factory, cafe, grooming salon, and dog run.
To discover more about HOT DOG TOWN, check out
their official site or follow them on Instagram @hot_dog_town.