3W Auto-life Celebrates a Decade of Premium Floor Mats with Exciting Events and Offers

Celebrating a Milestone: 3W Auto-life’s 10th Anniversary



3W Auto-life, a prominent name in the automotive accessory sector, proudly marks its ten-year anniversary this September. Since its inception in 2015, the company has risen to prominence for creating high-quality, custom-fit floor mats specifically designed for a wide array of vehicles. In a bold move to commemorate this significant milestone, 3W is rolling out a month filled with exciting events, exclusive offers, and contests aimed at engaging long-time customers and attracting new audiences.

Exciting Events to Celebrate


The anniversary celebration is centered around the theme “Built for Decades.” As part of this event, 3W Auto-life is introducing a variety of activities that not only express gratitude towards their customer base but also showcase the quality and durability of their products.

Exclusive Deals: Throughout the anniversary month, customers can enjoy significant discounts, with sitewide sales offering up to 30% off on products available at their official website, 3wliners.com, and up to $50 off at their Amazon store.

Lucky Wheel Game: One of the highlights is a guaranteed-prize lucky wheel game available for participants registered on the anniversary event webpage. Each spin grants a chance to secure rewards ranging from minor discounts to remarkable prizes, making it a thrilling opportunity for customers.

The 3W Challenge: Testing Durability


Understanding that car floor mats endure significant wear and tear, 3W Auto-life is unveiling the 3W Challenge—a series of rigorous durability tests showcased through an engaging YouTube video series. Real-world reviewers will put the mats through their paces, demonstrating their resilience against the day-to-day challenges that car mats typically face, like mud, spills, and intense usage. Unlike traditional mats that often lose their shape or functionality, the 3W mats are designed using an innovative injection-molded process, ensuring longevity and ease of maintenance.

A spokesperson from 3W emphasizes, “Drivers shouldn't have to replace their mats every few years. The 3W Challenge gives all the proof you need to see that our mats really are built to last for decades.”

A Decade of Achievement


Over the past ten years, 3W Auto-life has seen remarkable growth, driven by a commitment to quality and innovation. Here are some milestones worth noting:
  • - Diverse Product Range: The company has designed mats that cater to over 500 vehicle models, with continual updates to align with changing automotive designs.
  • - Global Partnerships: Collaborating with more than 20 global automotive manufacturers, including industry leaders like Volkswagen and Tesla, has significantly bolstered their market presence.
  • - Facility Expansion: With an 18,000 m² production facility and a 10,000 m² mold development center, 3W Auto-life has scaled its operations to meet increasing demand while maintaining rigorous quality controls.
  • - Awards and Recognition: Winning over 30 design awards, including the renowned German Red Dot Award, underscores their dedication to aesthetic and functional excellence.

The company’s unique VigorMold™ process and eco-friendly Thorex™ material are at the forefront of their product design, allowing them to deliver mats that not only look great but are also safe and easy to clean. Guided by the philosophy of “one car, one design,” their research and development team is dedicated to pushing the boundaries of quality and innovation in automotive accessories.

Future Aspirations


Looking towards the future, 3W Auto-life's spokesperson shares optimism, stating, “Ten years is just the beginning. We’ve built 3W around the idea of quality that lasts, and the anniversary event is a chance to show drivers what that really looks like.” As they continue to grow and expand into new markets across North America, Europe, Asia, and the Middle East, their commitment to exceptional service and durable products remains unwavering.

For more information on the celebratory offers and the 3W Challenge, visit 3W Auto-life's official website.

Topics Consumer Products & Retail)

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