#Japan #Chiyoda, Tokyo #King Jim #Tepra #Label Maker

Tackle Workplace Challenges with Tepra

In the ever-evolving work environment, communication and organization are essential for efficiency. King Jim Co., Ltd., headquartered in Chiyoda, Tokyo, has launched the second phase of its engaging campaign, '#お願いテプラ' (Let's Ask Tepra), addressing common workplace issues by showcasing the usability of 'Tepra' labelers. This campaign builds on the success of its first phase, which received significant acclaim, including an award at the prestigious Galaxy Awards.

Understanding the Campaign: '#お願いテプラ'

The latest campaign, which kicks off on January 29, 2026, targets workplace problems that arise primarily from a lack of proper labeling. By identifying these common '貼らずメント案件' (labeling issues), King Jim aims to highlight the convenience and effectiveness of their functional tapes through a series of Web commercials available on their official YouTube channel. Each 30-second commercial tackles relatable scenarios: the 'Cable Spaghetti Problem', the 'Whiteboard Hieroglyphs Problem', and the 'Hidden Trap Problem'. These cleverly crafted narratives not only entertain but also demonstrate practical solutions using Tepra products.

The Three Key Web Commercials

1. Cable Spaghetti Problem
This segment addresses the frustration of tangled cables in the server room. By employing the 'Cut Labels and Panduit Rotating Label', employees can easily organize cables, avoiding unnecessary downtime and chaos.
Watch here

2. Whiteboard Hieroglyphs Problem
This comedy sketch reveals the inconvenience of poorly written action plans on whiteboards. With the 'Magnet Tape', teams can create clear and easily readable schedules, fostering a collaborative work environment.
Watch here

3. Hidden Trap Problem
Employees often overlook low-hanging beams, leading to accidents. Thanks to the 'Strong Adhesive Label', crucial warnings can be effectively displayed even on rough surfaces, enhancing workplace safety.
Watch here

More than Just Videos

Beyond these engaging clips, King Jim has prepared a plethora of creative labeling ideas. From preventing common issues like food waste in shared kitchens to ensuring proper communication with temporary staff, the '#お願いテプラ' webpage will detail insightful solutions and additional humorous scenarios.

The Exciting SNS Campaign

Running in parallel with the video launch, King Jim will host a social media campaign from January 29, 2026, to February 28, 2026. Participants stand a chance to win a 'Tepra' label maker and a starter kit featuring eight exclusive functional tapes.
To participate, users need to follow King Jim's official account on X (formerly known as Twitter), and repost the related campaign post.

Tepra: A Legacy of Innovation

Since its inception in 1988 as the first compact label maker with kanji conversion capabilities, 'Tepra' has established itself as Japan's leading brand in the labeling market. With various models supporting diverse needs from professional environments to personal use, Tepra continues to innovate, featuring the largest selection of tape types to cater to any labeling task one might encounter.

This new wave of marketing capitalizes on recent consumer engagement trends, ensuring that the functional benefits of Tepra products are not only highlighted but also relatable, encouraging workplaces to adopt better organizational practices.

As part of this initiative, King Jim hopes to foster an environment of improved communication and efficiency that allows all employees to work more harmoniously, emphasizing the importance of understanding and utilizing the right tools for everyday challenges.

For more information, visit the official '#お願いテプラ' campaign page and join the conversation today.