Exploring the All-New Segway Powersports AT10 W MUD Unveiled at EICMA 2025

Unveiling the Future of Off-Road Adventure: Segway Powersports AT10 W MUD

At the recent EICMA 2025 in Milan, Segway Powersports, a leader in intelligent off-road vehicles, introduced the groundbreaking AT10 W MUD. With innovative engineering tailored for deep mud, wetlands, and forest trails, this All-Terrain Vehicle (ATV) promises to elevate the outdoor experience for both enthusiasts and professionals.

Designed for Excellence

The AT10 W MUD stands out with its powerful 97 hp engine, delivering robust acceleration and performance. The vehicle is engineered for stability, featuring a long wheelbase and a ground clearance of 320 mm—ideal for navigating over roots and rocks without losing traction. A standard winch rated at 4,500 lbs ensures that extraction is effortless, even in unexpected deep water scenarios. The design allows for water wading up to one meter and incorporates advanced features for repeated immersion in mud and stagnant waters.

Customization for All Seasons

Flexibility and durability are at the forefront of the AT10 W MUD’s design. Users can equip the ATV with a snow plow for winter operations, alongside a protective skid plate, rear bumper, and enhanced storage solutions for demanding tasks. The heavy-duty tire design and sturdy chassis geometry ensure that riders experience optimal traction and stability in various environments.

Enhanced Rider Experience

Segway’s innovative approach extends to connectivity and user interface. The AT10 W MUD synchronizes seamlessly with the Smart Moving app—drivers can activate navigation and communication functions, view topographic maps, and connect Bluetooth headsets for hands-free communication. This smart integration enhances the adventure, making it a perfect choice for landowners, forestry teams, and weekend warriors alike.

Versatility Meets Performance

Whether tackling muddy trails or navigating through dense forest routes, the AT10 W MUD is engineered for a range of user profiles. For property owners and forestry crews, the vehicle’s reliable power distribution and versatile routing options provide significant advantages. Weekend enthusiasts can confidently venture into dense mud and tricky terrains with the assurance of stability and predictability. Competitive riders will find the ATV optimized to maintain momentum in sections where traction and visibility are challenged.

A Showcase of Innovations

Accompanying the launch of the AT10 W MUD, Segway Powersports presented a diverse range of products at EICMA, including utility and sport-oriented side-by-sides, and on-road vehicles. This collection reflects the company’s commitment to high-strength chassis designs, refined propulsion systems, electronic power steering, and user-centric software, emphasizing Segway's role as a pioneer in outdoor sports vehicle technology.

Conclusion

Since its inception in 1999 with the groundbreaking Personal Transporter, Segway has continually revolutionized personal mobility. With a mission to simplify movement for people and goods, the company remains at the forefront of innovation in short-distance transportation and consumer robotics. The AT10 W MUD embodies Segway’s commitment to pushing technological boundaries, offering riders an unparalleled experience in mobility—a promise of what the future holds with cutting-edge products that redefine our movement in nature.

For more information, visit Segway Powersports.