ChangAn Unveils Three-Pronged Strategy for Sustainable Mobility at Auto Shanghai 2025
ChangAn Unveils Three-Pronged Strategy for Sustainable Mobility at Auto Shanghai 2025
On April 23, 2025, ChangAn Automobile revealed its latest mobility strategy at Auto Shanghai 2025 under the inspiring theme of "Together for a Smarter World." This initiative emphasizes the company’s commitment to intelligent low-carbon mobility. The presentation highlighted progress across three vital initiatives: the Shangri-La Mission, the Dubhe 2.0 Plan, and the Vast Ocean Plan, marking a significant phase in the company’s efforts towards energy innovation, smart technology, and global expansion.
A Focus on New Energy Vehicles
Zhu Huarong, the Chairman of ChangAn, remarked that the automotive industry is entering the "second half of intelligence," where success hinges on leadership in intelligence, globalization, and energy diversification. As the country advances, ChangAn aims to continue its strategy of steady and bold progress towards a low-carbon smart mobility society.
The Shangri-La Mission involves the company's ongoing efforts in producing new energy vehicles (NEVs). To cater to diverse customer needs within a vast global market, ChangAn has introduced electric brands such as AVATR, DEEPAL, and CHANG-AN, launching 22 NEV models to date. Key innovations include the Golden Shield battery, which can charge from 30% to 80% in under ten minutes and the integrated BlueCore 3.0 power system designed to extend driving range effectively. The dual-motor setup in plug-in hybrids allows seamless switching between hybrid and range-extender modes. Furthermore, ChangAn collaborates with CATL to bolster battery development and recycling initiatives, enhancing the new energy ecosystem.
Advancements in Intelligent Connectivity
The Dubhe 2.0 Plan emphasizes intelligent connectivity, developed by a dedicated research and development team of 5,000 experts. In a pivotal achievement, all products were integrated with intelligent features by 2020, unveiling over 20 leading technologies, including the Intelligent TS Drive system and the Intelligent TH Chassis. Innovations such as three-point turning and shuttle autonomous parking also debuted during this period. The CHANG-AN Intelligent TS Drive system, rooted in the CHANG-AN SDA platform, helps mitigate nighttime and inclement weather collisions through advanced night vision capabilities. ChangAn's strategic partnerships with top tech companies further enhance its development approach for NEV brands.
Global Expansion Efforts
The Vast Ocean Plan marks an aggressive move towards international markets, with sales surpassing 536,000 vehicles in 2024, positioning ChangAn among industry leaders. The company has expanded its operations with six subsidiaries in Thailand, Mexico, and Germany, along with nine KD plants. The ChangAn Auto Thailand Factory is set to commence production soon, representing the first international manufacturing facility for NEVs. Since launching the Vast Ocean strategy in 2023, ChangAn has hosted 22 brand regional conferences, entered 11 new markets, and established 750 new sales channels, bringing its global presence to over 9,000 locations.
A Commitment to Sustainability
With its ambitious three-pronged strategy, ChangAn is steering the automotive industry into a new era of intelligent low-carbon mobility driven by a global vision, cutting-edge technology, and strong sustainability commitments. The company recently released its 2024 ESG Report, marking its 17th annual publication since 2008. ChangAn’s noteworthy efforts include disaster relief initiatives in Southeast Asia, its Luban workshop in Peru, and actions against desertification in Saudi Arabia, earning it a spot on China’s "100 Best ESG Listed Companies" for the first time.
In summary, ChangAn Automobile is on a transformative journey, committed to an intelligent future that prioritizes sustainability while meeting the mobility needs of a diverse global customer base.