#Canada #Mississauga #rebranding #Website Launch #Infra Pipes

Infra Pipes Unveils New Brand Identity

In a significant step towards enhancing its market presence, Infra Pipes, a prominent manufacturer of polyethylene pipeline solutions in North America, has launched its rebranding initiative alongside a refreshed website. This strategic move aims to solidify its position in the industry and to streamline the experience for customers and distributors alike.

The Rebranding Details

On February 4, 2026, from its Mississauga headquarters, Infra Pipes introduced a modern logo and a cohesive brand message that unifies its six manufacturing facilities located across the U.S. and Canada. This rebranding also incorporates previously acquired companies, including Endot, with facilities in New Jersey, Tennessee, and Oklahoma, as well as the Jacksonville, Florida location, previously owned by Flying W Plastics. CEO Jimmy Herring articulated the importance of this rebrand, stating, "Our refreshed brand identity reflects who we are today — one unified company...support essential infrastructure projects across North America."

What’s New on the Website?

The new website can be accessed at www.infrapipes.com and boasts improved usability to enhance customer interaction. Key features include:

• - Find a Product Tool: This intuitive function allows users to search for products based on various criteria such as application, industry, and product specifications.
• - Updated Product Information: Users can now browse a comprehensive portfolio that spans from 0.5-inch tubing to 132-inch engineered systems.
• - Resource Hub: A dedicated section catering to customers from various sectors, including municipal water, wastewater management, energy distribution, telecommunications, and agriculture, provides vital information and guidelines.

Infra Pipes Commitment to Quality

The rebranding reflects Infra Pipes' dedication to being recognized as North America's most trusted infrastructure solutions partner. With a robust facility presence in both the U.S. and Canada, it stands out as the only HDPE manufacturer with such capabilities. This results in a broad product range, high service responsiveness, and significant technical expertise that is crucial for various critical infrastructure projects.

In addition to its manufacturing capabilities, Infra Pipes emphasizes its role in supporting modern life through their reliable, high-performance polyethylene solutions. Their extensive product lineup, which includes brands like Weholite®, Sclairpipe®, EndoPoly, EndoPure, EndoTrace, and Enduct, is designed to meet the diverse needs of markets such as water supply, gas distribution, and more.

Looking Forward

Infra Pipes continues to embrace the challenges of today's infrastructural demands with a focus on innovation and customer service excellence. The commitment to advancing its brand identity is just one of the ways the company is preparing to lead in a fast-evolving market, ensuring they remain at the forefront of the industry. As Jimmy Herring concluded, this rebranding brings together their legacy strengths under a unified, modern identity that not only enhances their market visibility but also makes business dealings simpler and more effective for their distributors and clients alike.

As Infra Pipes embarks on this new chapter, industry stakeholders can look forward to a dynamic approach to infrastructure solutions that continues to build the foundation for a connected and resilient future in North America.