M&A Success Story
2025-07-30 02:41:39

M&A Capital Partners Facilitates BY THE PARK and Plaza Holdings Merger

M&A Partnership: BY THE PARK and Plaza Holdings



M&A Capital Partners, located in Chuo-ku, Tokyo, recently played a pivotal role in the merger between two companies—BY THE PARK, an e-commerce consulting firm based in Shibuya, Tokyo, and Plaza Holdings, which operates in photography, video, and telecommunications services. This partnership presents a significant step towards enhancing their mutual growth.

Background and Motivation for Merger


Founded in 2016, BY THE PARK has steadily grown in the e-commerce consulting sector under the leadership of CEO Keisuke Maeda. However, realizing that self-funded operations had limitations and with a clear goal of stepping down from the business frontlines by the age of 55, Maeda began contemplating the M&A process. With a focus on the future of the company, its employees, and his own career, he explored the possibility of merging with other firms.

The company met with several potential partners but struggled to visualize a favorable future scenario, leading them to reconsider the M&A process entirely. Just when it seemed the deal would fall through, a meeting with Plaza Holdings, facilitated by advisors at M&A Capital Partners, opened new avenues. The alignment of values and visions between the two companies proved to be crucial in moving forward, paving the way for a successful merger.

Profiles of the Companies Involved


BY THE PARK


  • - CEO: Koji Uchishi
  • - Location: Shibuya, Tokyo
  • - Business Focus: E-commerce consulting
  • - Reason for M&A: To achieve further growth and development.

Plaza Holdings


  • - CEO: Hayato Shintani
  • - Location: Chuo-ku, Tokyo
  • - Business Focus: Photography, video, and telecommunications services
  • - Reason for M&A: To expand their service offerings.

Insights from the Advisors


The team at M&A Capital Partners involved in this successful merger included Yuki Tanaka, a senior corporate information officer, and Takahiro Tsukuda, the department head. Tanaka, who previously founded an insurance and securities agency, understands the challenges of expanding a workforce, having sold his business while achieving notable results. Tsukuda, who joined M&A Capital Partners in 2017 after working for a major real estate company, brings extensive experience across various sectors including real estate investment, healthcare, and specialized trading. Their diverse backgrounds and dedication directed towards assisting business owners laid a solid foundation for the merger’s success.

The Future Ahead


The merger between BY THE PARK and Plaza Holdings signifies not just a business transaction, but a strategic partnership aimed at mutual growth. The companies look forward to leveraging their complementary strengths to enhance services and expand market reach in their respective industries.

This collaboration illustrates the power of strategic alignment and the importance of finding the right partner in navigating the complex world of mergers and acquisitions.

For further insights and details, you can read the full interview regarding this successful merger here.


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Topics Business Technology)

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