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Telness Tech Partners with Priceagent for Intelligent Telecom Pricing

In a bold move set to redefine the telecom landscape, Telness Tech, a pioneering company in the telecommunications technology sector, has announced its strategic collaboration with Priceagent. This partnership empowers mobile virtual network operators (MVNOs) to leverage real-time consumer pricing insights, directly addressing the prevalent issue of guesswork in pricing strategies.

With an increasing number of MVNOs entering the industry, the challenge of establishing effective pricing models often leads to uncertainty and, consequently, inadequate revenue generation. Many MVNOs launch services with innovative ideas but fall short in the pricing arena, primarily due to reliance on outdated models. The partnership between Telness Tech and Priceagent aims to eliminate this uncertainty, enabling operators to base their pricing strategies on actual consumer demand rather than assumptions.

Real-Time Consumer Insights

By integrating Priceagent's innovative pricing intelligence tools, Telness Tech allows its users to instantly gauge consumer willingness to pay for various bundles, feature packages, or even 5G plans. This real-time feedback significantly enhances the speed at which new subscription plans can be launched, improving market responsiveness, adoption rates, and overall revenue.

Jonas Cedenwing, the Founder and CTO of Telness Tech, emphasized the importance of this collaboration, stating, “Many MVNOs enter the market with bold ideas, but too often, pricing is still a guessing game. By integrating Priceagent into our ecosystem, we're giving telecom brands the ability to validate their pricing before launch. That’s a game changer because it means faster launches, higher margins, and offers that resonate with customers.”

The partnership will initially make Priceagent's technology available as an additional service. However, there are plans to embed it directly into Telness Tech’s product management platform, allowing MVNOs to conduct live pricing studies from their existing dashboards. This means operators will be able to conduct tests on bundles, campaign offers, and differentiated features seamlessly with just a few clicks.

Transforming the Pricing Landscape

Robert Tinterov, CEO of Priceagent, highlights the mission to eliminate the risks associated with pricing decisions. He asserts, “By joining forces with Telness Tech, we're empowering mobile brands to replace assumptions with hard data. The result is faster market entry, stronger customer adoption, and sustainable growth.”

Telness Tech’s platform is designed to cater to all functionalities needed by telecom brands, ranging from e-commerce and billing solutions to app development and customer operations. The incorporation of Priceagent's pricing intelligence further enhances its capabilities, positioning the platform as an indispensable resource for telecom innovators.

About Telness Tech

Founded with the vision to revolutionize the telecom sector, Telness Tech is recognized as one of the fastest-growing teltech companies globally. Its flagship offering, Seamless OS, functions as a cloud-based BSS/OSS platform that facilitates the launch, operation, and scaling of fully digital, AI-driven mobile services. Often dubbed the “Shopify for telecom,” Telness Tech simplifies the complex processes involved in running a mobile operation. Originating from its success within the Swedish operator Telness, the company now supports telecom disruptors across Europe and the United States.

About Priceagent

Priceagent is a self-service pricing platform that provides businesses—both small and large—with the data needed to set competitive prices confidently. Utilizing insights from over 300 million verified consumers, Priceagent reveals willingness-to-pay metrics across various dimensions, such as product features and competitor positioning. Its innovative approach allows brands to make faster, more informed pricing decisions without depending on traditional, slower research methodologies.

For telecom players looking to embrace a data-driven pricing strategy, the Telness Tech and Priceagent partnership signifies a pivotal shift—one that promises to enhance market agility and drive sustained growth in the ever-evolving telecommunications landscape.