#Japan #Okayama #Okayama University #BIPROGY #Shikakugaku

Embrace Change: The Shikakugaku Workshop at Okayama University

On January 23, 2026, Okayama University will host a unique hands-on workshop dedicated to 'Shikakugaku', or the art of behavior change. This event, taking place from 1:30 PM to 5:30 PM at the Tsushima Campus, invites participants to learn and apply innovative strategies for transforming behaviors in a fun and engaging manner.

What is Shikakugaku?

'Shikakugaku' is a concept aimed at instigating voluntary behavioral changes in individuals. It encompasses a variety of techniques and methodologies designed to inspire people to act differently, often without them even realizing it. This workshop will focus on creating effective triggers that motivate actions, such as 'selling strategies', turning rules into enjoyable experiences, and designing initiatives that encourage people to take action.

Workshop Objectives

This workshop is especially suitable for those interested in learning how to:

• - Develop strategies that increase sales or engagement.
• - Transform conventional rules into playful challenges that invite participation.
• - Create compelling initiatives that inspire action among participants.

The event will be guided by Tetsuya Saito from BIPROGY Inc., who will draw on his extensive experience and insights from previous seminars to provide valuable, actionable advice. Whether or not you participated in the online Day 1 seminar held on December 15, 2025, you're welcome to join this interactive workshop and gain hands-on experience in behavioral change strategies.

Event Details

• - Date: January 23, 2026
• - Time: 1:30 PM to 5:30 PM (Doors open at 1:00 PM)
• - Location: Okayama University Tsushima Campus, Co-creation Innovation Lab (KIBINOVE), 5th Floor
• - Address: 1-1-1 Tsushima-naka, Kita-ku, Okayama, 700-8530, Japan
• - Cost: Free (Pre-registration required)

To register, please fill out the registration form at the following link: Registration Form

Who Should Attend?

The workshop is open to general public participants as well as OI-Start members. It provides an excellent opportunity to network, share ideas, and learn in an interactive environment.

Supporting Platforms

This initiative is organized by the Okayama Digital Innovation Creation Platform (OI-Start), which aims to create and foster innovation that benefits society. Through endeavors like these, Okayama University advocates for the principles of sustainable development and collaboration.

Conclusion

Don't miss out on this unique opportunity to deepen your understanding of Shikakugaku and learn how to implement effective strategies for behavior change. Join us on January 23rd to explore the potential of innovative thinking and collaborative creation at Okayama University. Together, let's inspire change in our communities!

For further inquiries, please contact the Okayama Digital Innovation Creation Platform Office at: 080-7178-7277 or 090-7185-8436, and via email at oi-start◎okayama-u.ac.jp (replace ◎ with @).