Notable Launch of FAMIMA PARK AZABUDAI
On July 10, 2026, FamilyMart opened the doors to its first flagship store, FAMIMA PARK AZABUDAI, located in the vibrant Azabudai district of Tokyo. The store’s opening day sales shattered previous records, marking it as the highest in the company's history. The excitement surrounding this launch has drawn crowds from both domestic and international visitors, confirming FamilyMart's new direction and innovative approach to convenience retailing.
With the tagline "Discover Something Wonderful," the new store marks a significant step in FamilyMart's mission to redefine the convenience store experience. Under the creative direction of renowned designer NIGO®, the store offers an immersive shopping experience that diverges from traditional convenience store norms. Social media buzzed with reactions such as, “Is this really FamilyMart?!” and “I can't wait to visit!” This positive reception has affirmed the company’s confidence in what it envisions as the future of convenience stores.
Exclusive Product Release Across FamilyMart Stores
In conjunction with the grand opening, FamilyMart has introduced a limited selection of exclusive FAMIMA-branded merchandise nationwide starting July 14, 2026. This rollout includes items that display the newly created FAMIMA official character, which adds a friendly touch to the product line.
The line of products encompasses a variety of merchandise, including whimsical accessories and everyday essentials, that aim to enhance daily life through fun and utility. Among these exclusive items, the
FAMIMA Line Socks gained tremendous popularity, selling over 2,000 pairs within the first three days of availability in the flagship store. Customers can look forward to similar opportunities for exclusive access to sought-after items at FamilyMart locations across Japan.
Here’s a closer look at some of the standout items:
Product Highlights
- - Handheld Paper Bags (S/M size)
Price: 319 yen (S), 364 yen (M)
These functional yet stylish bags are designed to serve various needs with versatility.
- - Eco Bag (Money Roll type, Light Gray)
Price: 455 yen
A conveniently foldable bag that expands for larger items while remaining compact.
- - BOX Tissue (F 220 sheets)
Price: 337 yen
Premium tissues made from 100% pure pulp, emphasizing quality and comfort.
- - Vinyl Umbrella (Azabudai Design, 65CM)
Price: 1,346 yen
Features an artistic design inspired by the Azabudai area, perfect for keeping dry in style.
- - Character Key Chains (Rubber and Plush Designs)
Price: 728-1,091 yen
Adorable designs featuring the new FAMIMA characters, perfect for decorating your keyring or as a collectible.
- - Outer T-Shirt 'Sun and Stars'
Price: 1,817 yen
A stylish T-shirt featuring the FAMIMA logo, perfectly combining comfort and brand recognition.
A New Era for FamilyMart
With the launch of FAMIMA PARK AZABUDAI, FamilyMart is taking bold strides as part of their
Next FamilyMart Project, aiming to address not just convenience but also bringing joy and excitement to the shopping experience. This flagship store symbolizes a broader vision to enhance daily life and provide customers with a space where every visit can lead to delightful discoveries.
As FamilyMart approaches its 45th anniversary in September 2026, the company remains committed to evolving and adapting to meet consumers' needs in this fast-changing environment. Their motto, “Your Convenience Store, FamilyMart” invites people to think of FamilyMart not just as a place for quick errands, but as a cherished part of their daily life.
As customers enjoy new products and experiences, FamilyMart continues to strengthen its bond with communities aiming to be an indispensable part of daily life.
For more detailed information about FamilyMart and the exciting developments ahead, visit their official site:
FamilyMart.