Addressing Deal Generation Challenges in B2B Companies
In today's competitive market, many B2B companies are grappling with inconsistent deal generation and difficulties in converting opportunities into sales. To tackle these pressing issues, Kairo Marketing, in collaboration with Shikigaku and the Japan Sales Promotion Center, is hosting a free online seminar titled
"Ending the Era of 'Drying Up' Deals: A Comprehensive Look at Strategies for Surviving Organizations in 2026" on February 3 (Tuesday) from 1:00 PM to 2:30 PM.
Understanding the Current Landscape
Organizations across various sectors have reported challenges related to unstable deal numbers and issues in closing sales, even when potential deals are identified. Although many have initiated targeted advertising campaigns and adopted SaaS tools, without a coherent strategy to integrate marketing, sales, and organizational operations, their efforts have often resulted in sporadic results, making generating consistent leads nearly impossible.
This seminar aims to offer insights into how organizations can create a unified approach that fosters lead generation and sales skills development. The expert panel will share practical strategies and tools necessary for synchronizing marketing efforts with sales activities.
Who Will Speak?
Keynote speaker
Noriyuki Shirai, COO of Kairo Marketing, will bring his extensive experience from both domestic and international tech sectors to the discussion. Having been instrumental in designing and developing
Kairos3, a unique integrated MA+SFA tool with over 2,000 implementations, Shirai will delve into the framework of a successful sales process.
Seminar Overview
The seminar's structure will cover the following:
- - Organizational Mindset: Understanding how a company's culture and approach influence deal generation stability.
- - Systems Supporting Marketing and Sales Activities: Insights into tools and technologies that facilitate smoother transitions from marketing to sales.
- - Reproducing Sales Success in the Field: Best practices for ensuring sales teams can consistently replicate successful strategies and close deals.
Event Details:
- - Name: Ending the Era of 'Drying Up' Deals: A Comprehensive Look at Strategies for Surviving Organizations in 2026
- - Date and Time: February 3 (Tuesday) 1:00 PM - 2:30 PM (Live Broadcast)
- - Archive Access: Available on February 4 and February 10 from 1:00 PM to 2:30 PM
- - Format: Online
- - Host Organizations: Shikigaku, Japan Sales Promotion Center, Kairo Marketing
- - Participation Fee: Free
Registration Information
Interested participants can secure their spot by visiting
this link.
About Kairos3
Kairos3 is an advanced MA+SFA integrated tool designed to streamline the sales process from generating leads to deal closure. This platform consolidates marketing and sales data to facilitate cross-departmental actions, enabling users to make data-driven decisions without needing extensive expertise.
For more information, visit:
Kairos3.
About Kairo Marketing
Founded in September 2012 by
Daisuke Sasou, Kairo Marketing continues to champion the mission of making marketing more accessible. The company not only develops and offers the Kairos3 tool but also operates a media outlet,
Make Free, dedicated to sharing knowledge about marketing and sales execution. By supporting diverse organizations regardless of size or industry, Kairo Marketing aims to foster a society where effective marketing practices can drive sales activities.
For more on Kairo Marketing, visit:
Kairo Marketing.