#USA #Los Angeles #Eyebuydirect #Trevor Project #Pride Month

Eyebuydirect Celebrates Pride Month with New Collection

This June, Eyebuydirect, a leading online retailer renowned for its stylish prescription eyewear, presents its latest Pride collection in celebration of Pride Month. This launch not only showcases ten vibrant eyewear styles but also underscores a renewed commitment to the LGBTQ+ community through a partnership with The Trevor Project. Since 2020, Eyebuydirect has dedicated efforts to this cause, contributing over $230,000 towards suicide prevention and crisis support for LGBTQ+ youth.

A Meaningful Partnership

The partnership with The Trevor Project marks six years of collaborative efforts aimed at providing support and visibility to LGBTQ+ youth. For every purchase from the Pride collection, 100% of the proceeds until June 30, will boost the organization’s mission of offering life-saving resources and counseling services to those in need. Eyebuydirect is committed to contributing up to $25,000 this year, reinforcing their ongoing dedication to the LGBTQ+ community.

Sunny Jiang, CEO of Eyebuydirect, expressed, "Eyewear serves as a profound tool for self-expression. Our new Pride collection is crafted to enhance individuality and avatar diversity. We take pride in continuing our partnership with The Trevor Project, hopeful to inspire others towards impactful actions."

Celebrating Diversity with Bold Designs

The 2025 Pride Collection features designs that blend retro inspiration with bold colors. Highlights include names like Big Love, Be You, and Shine On, each framed in vibrant rainbow hues, embodying themes of unity and empowerment. The collection offers standout pieces such as oversized rectangular frames and chic thick-rimmed designs, favoring comfort without sacrificing style.

With prices ranging from $23 to $66 USD, the collection is an affordable option in Eyebuydirect’s extensive catalog of over 3,000 frames. The collection is exclusively available on Eyebuydirect’s website until the end of June.

Eye-popping styles feature innovative designs, including colorful accents that reflect personal style and creativity. Customers are encouraged to utilize Eyebuydirect’s virtual try-on tool, which allows them to visualize how each frame looks before making a purchase. Further customizations can be made with features such as prescription lenses, polarization, and transition options.

Engaging the Community

To further mark Pride Month, Eyebuydirect has teamed up with a diverse group of queer creators who will amplify the collection's inclusive message through various forms of artistic storytelling and expression. By collaborating with these creatives, the brand aims to depict the true essence of Pride and encourage acceptance and visibility across communities.

About Eyebuydirect

Founded in 2006, Eyebuydirect has emerged as a premier destination for affordable prescription eyewear, continually innovating to facilitate an empowering shopping experience. The company's mission is to help individuals celebrate their unique identities through stylish eyewear. Customers benefit from features like 2-day delivery on select frames and a socially responsible Buy 1 Give 1 program that sends glasses to underserved communities.

As a subsidiary of EssilorLuxottica, Eyebuydirect upholds a strong standard of quality, style, and accessibility in eyewear.

About The Trevor Project

The Trevor Project is the leading organization dedicated to crisis intervention and suicide prevention for LGBTQ+ young people. They offer 24/7 crisis services and operate various educational and advocacy programs aimed at driving positive change within the community.

With substantial support from allies and brands like Eyebuydirect, The Trevor Project aims to ensure that LGBTQ+ youth understand they are seen, accepted, and never alone in their journey.