Navigator Group Purchasing and Experience Fresh Collaborate to Enhance Senior Living Operations

In a significant development for the senior living sector, Navigator Group Purchasing has announced a strategic partnership with Experience Fresh. This collaboration seeks to empower senior living operators by enhancing their financial performance through improved operational efficiency and a focus on increasing occupancy.

For over three decades, Navigator has made strides in assisting senior living operators in improving their financial standing by minimizing costs and refining their operations. On the other hand, Experience Fresh has carved out a niche by specializing in occupancy growth. Their combined expertise in these two crucial areas provides a robust framework for operators aiming to navigate the complex landscape of senior living.

With this partnership, members of Navigator now have access to a wealth of resources dedicated to marketing and occupancy growth. Experience Fresh’s proficiency extends to census development, brand strategy, demand generation, and comprehensive performance reporting. These activities are vital for attracting potential residents and converting inquiries into actual move-ins.

According to the latest insights, a single culinary consultation offered through Navigator can yield an average savings of 15%. This emphasizes Navigator’s approach toward balancing cost control with the imperative of filling vacant units. Recent figures indicate that an unoccupied unit represents a far greater financial drain than any single purchase in a facility’s order guide. Thus, addressing occupancy challenges within senior living facilities is crucial, and this partnership aims to tackle that head-on.

Aaron Kimbrough, the Vice President of Sales at Navigator Group Purchasing, highlighted the long-standing reliance of their members on effective cost reduction and operational improvements. The collaboration with Experience Fresh enhances their ability to understand the intricacies of how families search, compare, and select a senior living community.

Furthermore, under this agreement, Experience Fresh becomes Navigator’s preferred service provider for marketing. This designation grants Navigator members access to preferred pricing, priority services, and a well-defined structure tailored specifically for the unique demands of senior living operators.

Brett Arndt, the Founder and CEO of Experience Fresh, articulated the urgent need for industry partners who can grasp both the resident journey and the day-to-day realities faced by operators. Together, they are working to simplify the process for providers to gain access to essential tools and strategies that can effectively drive occupancy growth and yield measurable results for their businesses.

The union of Navigator’s purchasing and operational intelligence with Experience Fresh’s marketing expertise signifies a progressive step towards offering comprehensive solutions for its members. By leveraging this partnership, senior living operators can access the support needed for both bottom-line improvements and top-line growth.

For Navigator members interested in learning more about this collaboration or seeking an introduction to Experience Fresh, they are encouraged to reach out through their Account Executive.

In summary, this new venture between Navigator Group Purchasing and Experience Fresh highlights a pivotal shift in how the senior living sector approaches the dual challenges of financial performance and occupancy rates. By merging their strengths, these organizations are committed to propelling senior living operators towards greater success, thereby enhancing the living experience for residents nationwide.

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