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A Celebration of 79 Years of Tokyo Handayaen

Tokyo Handayaen, a specialized retailer of Japanese tea, is gearing up to celebrate its 79th anniversary with an exciting campaign. Founded in 1947 in Suginami City, this beloved establishment is inviting customers to join in the festivities from March 6 to March 15, 2026. The event will feature a raffle with luxurious prizes for customers spending over 1,080 yen on in-store purchases.

Campaign Overview

The event marks a milestone in the company's history, as they express their gratitude to loyal customers through this limited-time campaign. As part of the celebration, guests can enter the raffle by purchasing qualifying products, enjoying a chance to win fantastic prizes.

Details of the Campaign:

• - Date: March 6 (Friday) to March 15 (Sunday), while supplies last
• - Locations: Tokyo Handayaen Asagaya Store (Closed on Sundays) and Ogikubo Store (Closed on Wednesdays)
• - Entry Method: Make an in-store purchase of 1,080 yen or more to participate in the raffle.

Prizes Include:

• - Prize A: Premium Yaki Nori from Ariake, 8 sheets (40 winners)
• - Prize B: Exclusive collaboration Japanese tea cookies from Musubi (60 winners)
• - Prize C: Specialty Sencha or Hojicha (350 winners)

Please note that purchases made online do not qualify for this campaign.

Special Collaboration: Musubi Tea Cookie Can

Additionally, to commemorate the 79th anniversary, Tokyo Handayaen has partnered with Musubi to create a limited-edition tea cookie can. This delightful collection of cookies is crafted using high-quality Japanese tea and will be available in limited quantities and during a specified period.

Price: 2,400 yen
Availability: Pre-orders began on March 3, and the initial stock sold out within two and a half hours, prompting the decision to produce more for delivery in late April.

On March 12, a limited number of cookie cans will also be available for purchase at the Asagaya and Ogikubo stores, but customers are encouraged to act fast as they are limited supply.

Cookie Details:

• - Matcha Cookies (using organic matcha)
• - Hojicha Cookies
• - Various other traditional cookie flavors infused with different types of Japanese tea

About Musubi:

Musubi is a unique bakery concept that focuses on creating heartfelt treats without a physical store. Since June 2022, they have been selling their delicious cookie cans through an online platform, alongside participating in events and featured sales.

Instagram: @musubi_okashi

Company Overview: Tokyo Handayaen

• - Founded: March 14, 1947
• - Representative: Minoru Handay
• - Headquarters Address: 1-14-16 Asagaya Minami, Suginami, Tokyo, Japan 166-0004
• - Phone: 03-3314-4187
• - Fax: 03-3314-4188
• - Online Store: Tokyo Handayaen Official Shop

Visit our social media for updates:

• - Instagram: @tokyohandaen
• - X: @tokyohandaen
• - Facebook: @tokyohandaen

Tokyo Handayaen’s Asagaya store houses approximately 50 varieties of Japanese tea, making it a must-visit for tea enthusiasts.

Store Information:

Asagaya Main Store

• - Address: 1-14-16 Asagaya Minami, Suginami, Tokyo 166-0004
• - Nearby Stations: 3-minute walk from Minami-Asagaya Station, 8-minute walk from Asagaya Station
• - Hours: 10:00 AM to 6:00 PM
• - Closed on Sundays

Ogikubo Store

• - Address: 5-28-7 Ogikubo, Suginami, Tokyo 167-0051
• - Nearby Station: 1-minute walk from Ogikubo Station
• - Hours: 10:00 AM to 6:00 PM
• - Closed on Wednesdays

We invite all tea lovers to visit us and take part in this wonderful celebration!