#USA #Chicago #Nutrire #Tricoci Salon #Complex8

Welcome to the Nu Era of Hair Care

Today heralds the dawn of an exciting new chapter in hair care with Nutrire, a revolutionary brand that puts a spotlight on personalized solutions for both scalp and strand health. Founded on the philosophy that healthy hair starts with a nourished scalp, Nutrire fuses advanced skincare principles with luxurious hair treatment. This approach introduces a suite of products that truly caters to the unique needs of each individual’s hair and scalp.

What Makes Nutrire Unique?

Nutrire breaks away from traditional haircare models by emphasizing a three-part system tailored to individual hair profiles:
1. Treatment: The brand offers two clinically-proven scalp serums designed to enhance overall scalp health around the clock.
2. Cleansing: Three specially formulated shampoos cater to varying scalp conditions—dry, normal, and oily—ensuring that every user finds the right match for their unique needs.
3. Conditioning: Four conditioners target hair types, whether it be fine, medium, thick, or damaged, to provide the ultimate care for every strand.

Focused on indulgence and effectiveness, Nutrire’s products aim to transform the ritual of hair care into a luxurious experience. Kristen Chase, the General Manager at Nutrire states, “This launch marks a bold departure from traditional hair care norms. Nutrire rewrites the script by delivering the most potent nutritional formulas for both the hair and scalp.” This underlines the brand’s commitment to enabling consumers to achieve their healthiest and most vibrant hair possible.

A Rich Heritage

Nutrire is the latest offspring of the renowned Tricoci Salon and Spa, an established name in beauty pledged to innovative techniques for nearly 50 years. Developed masterfully in its CPG incubation hub, Nutrire embodies the luxury and efficacy that the salon is known for while employing clinical expertise and proven technology in its formulation.

Each product brings together insights from top estheticians, trichologists, and hairstylists, ensuring that decades of expertise are distilled into every bottle. At its core, the proprietary Complex8™ technology—a unique blend of scientifically-backed and naturally-derived ingredients—targets DHT, the hormone intricately linked to weaken hair and shedding. Each formula is designed to open hair follicles and strands to receive optimal nutrition, reinforcing the hair’s strength and vitality.

Infusing Skincare Expertise

The holistic approach of Nutrire incorporates potent actives found in skincare, such as niacinamide and lactic acid, blended with nurturing ingredients like red clover and mango butter. Other clinical components, including Peachcalm and Nutrinvent Balance™, work synergistically to provide a comprehensive treatment for hair health.

Celebrity hairstylist ambassador, Clariss Rubenstein passionately praises the product line, stating, “In my experience, Nutrire is what has been missing from hair care.” Her endorsement highlights the effectiveness and luxuriousness of the product line that promises no compromises between outstanding results and indulgence.

Product Availability

Nutrire’s array of products ranges in price from $36 to $68, making them an accessible component in anyone's beauty regimen. Available through Nutrire.com, the line is set to attract consumers eager for comprehensive and effective hair and scalp solutions.

About Nutrire and Tricoci

Nutrire sets out to redefine hair care through proprietary formulations that nourish the scalp and strands to flourish. By merging skin-centric principles with cutting-edge ingredient technology, the brand ensures a luxurious and effective solution for avid hair enthusiasts. Founded in 1977, Tricoci Salon and Spa is synonymous with beauty and wellness, dedicated to providing exceptional experiences that evoke confidence through specialized care. To explore the transformative offerings of Nutrire, make sure to visit their website.