The Legacy of Kolosso Toyota: A New Chapter with Kocourek Automotive

In a significant development in the automotive world, Performance Brokerage Services has facilitated the sale of Kolosso Toyota, a family-owned dealership based in Appleton, Wisconsin, to Kocourek Automotive. This transition marks an important milestone for both organizations and the broader community, combining rich history with future potential.

A Glimpse into Kolosso Toyota

Established in 1977, Kolosso Toyota has been a cornerstone of the Appleton community, known for its excellent customer service and strong community involvement. The Kolosso family's journey in the automotive industry began as early as 1929 with their grandfather, who opened a family auto body and repair shop. Building on this legacy, Bill and Barb Kolosso took the helm and expanded the dealership, ensuring it remained a family-operated entity that prioritized customers and community service.

Throughout their tenure, Kolosso Toyota received numerous awards for sales performance and customer satisfaction. Their active participation in local initiatives, such as supporting Rawhide Youth Services and the Harbor House domestic abuse shelter, solidified their reputation as a caring and committed business.

A Smooth Transition

The sale to Kocourek Automotive was executed with professionalism under the guidance of Jamie Farley from Performance Brokerage Services. Bill and Barb Kolosso expressed their gratitude for the way the sale was handled, highlighting Farley’s expertise and responsiveness. According to Bill, “From our first meeting, Jamie guided us through every step of the process, securing offers rapidly and keeping us informed.” Their positive experience serves as a testament to Performance Brokerage Services’ reputation as leaders in the dealership brokerage sector.

Kocourek Automotive’s Vision

Kocourek Automotive, which now incorporates Kolosso Toyota into its portfolio, is a growing dealership group that has made significant strides in the Wisconsin automotive landscape. Under the leadership of Keith Kocourek, who started his career washing cars as a teenager, the dealership has expanded significantly since its establishment. The acquisition of Kolosso Toyota adds to Kocourek's diverse offerings, which include brands like Audi, Chevrolet, and Volkswagen.

Keith Kocourek shared his enthusiasm about the acquisition, mentioning, “This was an exciting milestone for us, and working with Jamie from Performance Brokerage Services was a highlight. Her expertise in Toyota's processes made the closing efficient.” Kocourek Automotive is committed to continuing Kolosso’s legacy by supporting community initiatives through the Kocourek Kids Foundation, which focuses on making impactful contributions to local youth programs.

Conclusion

The sale of Kolosso Toyota to Kocourek Automotive is more than just a business transition; it symbolizes a melding of legacies. As Kolosso Toyota continues to operate from its established location in Appleton, the dealership’s community roots will remain a foundational aspect as it embarks on this next chapter under new ownership. The collaboration between family values, community focus, and professional excellence speaks to the heart of what makes the automotive industry thrive, ensuring that both businesses continue to serve and positively influence the Appleton community for years to come.