#Japan #Tokyo #Spring Campaign #Joycal #Car Ownership

Embracing Car Life in Difficult Times with Joycal Japan

In light of the ongoing economic challenges, including rising living costs and inflation, Joycal Japan, headquartered in Chiyoda, Tokyo, is launching a new initiative to help individuals embrace car ownership without financial strain. With the motto, "The steering wheel of hope in everyone's hands," Joycal aims to empower people to make positive choices regarding their future.

Starting February 1, 2026, Joycal will run the "Spring Triple Chance Dream MAX Campaign,” a limited-time initiative designed to ease the burden of car ownership through various engagement points, including dealership consultations, store visits, and social media participation. This campaign is not just for potential buyers; it also encourages those in the information-gathering stage to think positively about their automotive future.

Support for Households and Local Communities

The current state of the economy shows a mix of stability in stock levels while also presenting challenges such as persistent inflation, high energy costs, and rising prices for essential goods. These factors have contributed to a growing sense of financial strain among households. In particular, regions where car transportation is essential feel the most significant impact of these economic variables, as securing reliable means of transport is crucial for daily life.

Moreover, while interest in investment and asset formation remains strong, wage growth is lagging behind inflation, leading many consumers to postpone substantial expenses out of anxiety about the future. Feedback indicates that many potential car buyers are aware of their needs yet feel hesitant to act.

To address these challenges, Joycal is introducing the Spring Campaign, aimed at providing opportunities for individuals to reduce their financial burden while considering car ownership as a viable option. The campaign creates avenues for consumers to view their automotive decisions not as a hassle or an obligation but as a positive and personal choice.

Campaign Details

Title: "Spring Triple Chance Dream MAX Campaign"

Chance 1:

Customers who engage in consultations about Joycal’s services can enter a weekly drawing for a chance to win purchase funds of up to 100,000 yen!

Chance 2:

Individuals visiting Joycal stores and completing a questionnaire will be entered into a weekly lottery for JCB gift certificates valued at 10,000 yen!

Chance 3:

Follow Joycal on X and repost for a chance to win one of 100 prizes worth 500 yen in various points!

Campaign Period

From February 1, 2026, to April 10, 2026.

Eligibility and Application

Participants must visit Joycal stores (in-person or online) and submit an application through the dedicated questionnaire form. Eligibility for the different chances includes:

• - Chance 1: Must possess a valid driver's license.
• - Chance 2: Must physically visit a Joycal store.
• - Chance 3: Must have an X account.

Successful participants will be notified via the campaign dedicated website or directly by Joycal staff. Note that applicants who win but do not proceed to finalize a service contract will have their winnings deemed invalid.

Joycal’s Car Leasing Services

The services offered by Joycal allow customers to standardize monthly payments, making it easier to budget and understand total costs, including taxes and inspections. Emphasizing non-ownership options allows consumers to engage with vehicles that best fit their financial situations and lifestyles.

Continuous Support for Car Life

With over 15 years in the industry, Joycal has collaborated with automotive maintenance facilities across Japan to support communities through improved access to mobility. The company's mission underscores empowering people to choose their futures through customized options in car ownership. Joycal remains committed to enriching its service offerings and supporting customers' automotive journeys. We invite everyone to visit our nationwide stores and participate in this exciting campaign.

For more details about the campaign and services, please visit the official website: Joycal Campaign.