#Japan #Tokyo #LEXUS DESIGN AWARD #LS CONCEPT #Discover Together

Lexus Launches 'Discover Together 2026'

In an exciting move towards fostering creativity and design innovation, Lexus has rebranded its prestigious international design competition, known previously as the 'Lexus Design Award,' to the new initiative, 'Discover Together.' This evolution reflects Lexus’s commitment to exploring new dimensions of space, design, and mobility, with a focus on redefining personal experiences in the context of modern transportation.

Launched in 2013, the original ‘Lexus Design Award’ has significantly contributed to the global design landscape, showcasing emerging talents and providing a platform for innovative ideas to flourish. As part of this ongoing commitment, 'Discover Together' aims to deepen this engagement, encouraging creators to reinterpret Lexus's brand vision and philosophy into their artistic expressions.

The Theme: Discover Your Space

The overarching theme for 'Discover Together 2026' is 'Discover Your Space,' inviting participants to design personal spaces that reflect individuality and creativity. As the concept of mobility evolves from simply transporting people to encompassing the movement of experiences and environments, Lexus is committed to exploring these new dimensions. The project will center around the rear seating space of the next-generation chauffeur car, the LS CONCEPT, revealed during the recent Japan Mobility Show.

This initiative encourages collaborators to translate their unique interpretations of space into their works, pushing the boundaries of design and embracing the potential of the modern mobility paradigm.

Participating Creators

'Discover Together 2026' will feature four talented creative teams, each bringing their distinct perspectives and expertise:

1. DRAWING AND MANUAL – A creative duo from Japan comprising film artist Kiyotaro Hayashi and art director Yumi Kurotani.
2. Guardini Ciuffreda Studio – An innovative studio from Italy that blends fashion, architecture, and art led by Tiziano Guardini and Luigi Ciuffreda.
3. Random Studio – A design studio based in Amsterdam and Paris, specializing in spatial experience design.
4. Lexus In-house Designers – A collaboration involving Lexus's own designers and master artisans from Japan.

These diverse teams promise to deliver groundbreaking concepts that are not only aesthetically pleasing but also provoke thought about the future of personal spaces in relation to mobility.

Looking Ahead

As Lexus prepares for the unveiling of these works, scheduled for February 2026, anticipation builds around the creative interpretations that will emerge from 'Discover Together 2026.' This project exemplifies Lexus’s dedication to meeting evolving needs while championing innovative design that is reflective of broader cultural shifts in mobility and habitation.

Stay tuned for updates on the official website as the project progresses, where further details will be shared leading up to the exciting reveal. Lexus is enthusiastic about the unique ideas that will come from this inspiring initiative, signaling a new era in design and creative exploration.

For more information, visit the official Lexus magazine.