Seven-Eleven Yame
2025-10-29 11:37:49

Seven-Eleven's New Store Aims to Solve Shopping Issues in Yame City

Opening of Seven-Eleven Yame Hoshinomura Store



On October 30, 2025, Seven-Eleven Japan will officially launch its latest store, the Yame Hoshinomura Store, in collaboration with Yame City, Fukuoka Prefecture. This marks a significant milestone as it is the first store designed to tackle shopping difficulties in areas where access to shopping is limited, aligning closely with local administrative efforts.

The store is a pioneering “community co-creation store,” specifically developed to address and alleviate shopping challenges in the region. With the assistance in land provision and site preparation from Yame City, this project has been actualized, responding to both the needs of the community and meeting requests from local government officials.

This new store is the result of a formal agreement signed in March 2025, known as the “Agreement on Shopping Support Projects in Yame City.” The agreement aims to foster regional revitalization through enhanced shopping support, thereby improving the convenience of life for local residents. In collaboration with Yame City, the product offerings in the store will include Seven-Eleven's signature fresh foods like rice balls, sandwiches, and bento boxes, as well as locally prized ice cream and frozen foods that are hard to find elsewhere.

Hoshinomura, where the store is located, sits in the mountainous region of Yame City, which is particularly facing challenges such as population decline and aging demographics. The area has limited options for essential shopping needs, making the introduction of an easily accessible retail store not only welcome but necessary. The goals of Yame City to foster a more livable community align perfectly with Seven-Eleven’s initiatives to establish locally rooted retail environments.

As a trusted partner in the community, Seven-Eleven Japan is committed to continuously pursuing multiple initiatives aimed at achieving a better society alongside local residents. The opening of the Yame Hoshinomura Store is a significant step forward, and through this venture, Seven-Eleven hopes to enhance the daily lives of those in the area, ensuring that essential goods are within reach of everyone.

This innovative approach underlines Seven-Eleven's commitment to integrating community needs into its retail strategy, demonstrating the brand's dedication to not just commercial success, but also social responsibility. Through collaborative efforts, the company strives to foster a strong sense of belonging and support for residents, thereby enriching the neighborhood's vitality and resilience. As we look forward to the opening of this new store, we can expect to see a more accessible shopping environment that caters to the unique needs of the Hoshinomura community.

In conclusion, the Yame Hoshinomura Store is not merely a commercial establishment; it is a beacon of support for residents facing shopping hardships. With Seven-Eleven’s dedication to proactive community engagement and responsiveness, this initiative aims to set a standard for future developments in retail within rural and underserved areas. As this project evolves, Seven-Eleven remains steadfast in its vision of improving local life while creating lasting, meaningful connections with the communities it serves.


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Topics Consumer Products & Retail)

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