COSRX's Euro Supporters Program Launch
In an exciting development for beauty enthusiasts across Europe, COSRX, the globally renowned K-Beauty brand, has announced the launch of its first-ever Euro Supporters Program in collaboration with YESSTYLE, the prominent e-commerce platform specializing in Asian fashion and beauty. This initiative, set to kick off in five major European markets—namely the UK, France, Germany, Italy, and Spain—aims to discover and cultivate the next generation of K-Beauty content creators while strengthening COSRX's ties with local skincare communities.
According to a spokesperson from COSRX, this partnership is about more than just a promotional campaign. It signifies an invitation for collaborative growth, emphasizing the importance of engaging consumers to tell the story of COSRX from their unique perspectives. “The best skincare begins with listening,” the spokesperson noted, highlighting the brand's philosophy.
Empowering Emerging Creators
The Euro Supporters Program aims to recruit 100 creators from the five participating countries and will run from May through August. Participants will receive access to some of COSRX's most popular products, including the iconic Advanced Snail Mucin line and The RX Collection, which boasts high-concentration active ingredients. Throughout the three-month program, content creators will undertake missions that involve creating and sharing their genuine skincare experiences on platforms like TikTok, Instagram, and YouTube. The goals are to showcase global K-Beauty trends and highlight the distinct local perspectives of participants.
Additionally, selected creators will enjoy a suite of exclusive benefits, including:
- - Access to a YESSTYLE Gold membership and monthly vouchers.
- - Special gifts for top-performing creators.
- - Opportunities to be featured on COSRX’s official social media channels.
- - A unique opportunity for the three best creators to travel to Korea as a program finale.
Building a Globally Connected Creator Community
The collaboration marks COSRX's inaugural influencer initiative in Europe alongside YESSTYLE, representing a strategic move in the rapidly growing K-Beauty market within this region. Drawing from years of experience running successful global support campaigns, COSRX is set to leverage its expertise to foster a community for a new digital generation of creators.
This initiative not only underscores COSRX's commitment to building authentic, long-term relationships with influencers but also offers a platform for creators to enhance their profiles, gain valuable industry experience, and expand their presence within a supportive brand-centric environment. Participants will play a vital role in shaping a truly global beauty community grounded in networking, creativity, and collaboration.
How to Apply
The application window for the COSRX x YESSTYLE Euro Supporters Program opened on April 7 and will close on April 16. Interested individuals can visit the official Instagram accounts of COSRX or YESSTYLE Influencers for more details.
About COSRX
With its potent yet affordable skincare solutions, COSRX has become a trusted name worldwide. Known for utilizing a minimal number of highly effective ingredients in concentrated formulations, the brand delivers visible results while remaining gentle on even the most sensitive skin types.
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