Wildgrain Toasts the Opening of Its First Bakehouse in Somerville

On March 5, 2026, Wildgrain, the innovative bread subscription service, will celebrate the grand opening of its very first bakehouse in Somerville, Massachusetts, located at Somernova. This significant milestone is a testament to the brand's evolution from a small home-based venture to a bustling business that caters to over 150,000 subscribers monthly across the nation. Founded by Johanna Hartzheim and Ismail Salhi, Wildgrain originated from a personal need shared by the couple. After relocating from Paris, where they were accustomed to high-quality artisan bread, they found themselves missing the unique flavors of their favorite loaves. In response, Hartzheim began experimenting with baking, ultimately leading to the establishment of Wildgrain—a name that has become synonymous with quality and convenience in the realm of fresh and frozen baked goods. The newly minted Wildgrain Bakehouse will not just be a place to grab a coffee or a fresh pastry; it will serve dual functions as a cozy café and an experimental kitchen. Guests can indulge in Wildgrain's offerings, including their renowned sourdough bread and delicious chocolate chunk cookies available in gluten-free and vegan options. Furthermore, the bakehouse will introduce seasonal delights such as Maple Belgian Waffles, all crafted with care and passion. One of the most exciting aspects of this bakehouse is that it will allow customers to purchase Wildgrain’s signature frozen, bake-at-home products individually for the first time—without the need for membership. This means visitors can take home delicious frozen loaves, pastries, and even pizzas, which require just 25 minutes from freezer to oven. This innovation caters to those who want to enjoy professional-quality baking results in the comfort of their own kitchens—without the hassle. For Wildgrain's loyal subscribers, the bakehouse will also provide exclusive monthly offers, such as complimentary coffee, enhancing their overall experience. Rafi Properties, the company behind Somernova, welcomes this new business with open arms. "We love seeing local innovators like Wildgrain thrive in our community. Their commitment to quality and their connection with Somerville's rich tradition of creativity and entrepreneurship fits perfectly into our vision for Somernova," noted Kristin Phelan, Rafi's Vice President of Real Estate. The Somernova campus itself aims to be a nexus for innovative ideas and sustainable practices, making Wildgrain’s presence there a perfect match. This christening of the Wildgrain Bakehouse not only marks a proud moment for the founders but also serves as a beacon of community engagement. Given that two meals are donated to a food security nonprofit for every order placed, each purchase also supports those in need. This socially conscious initiative underscores Wildgrain’s commitment to give back while delivering top-quality baked goods. In conclusion, the opening of Wildgrain's Bakehouse is both a nostalgic nod to its roots and an exciting leap forward into new possibilities. It's a meeting point for locals to share in the joy of freshly baked bread and pastries, paving the way for future engagements in a space that represents innovation, collaboration, and, most importantly, great food. As the doors open, the Somerville community is invited to experience what has flourished from a small kitchen into a vibrant culinary hub. Expect a warm welcome and the delightful aroma of freshly baked treats welcoming you in! For more details or to stay updated, check out Wildgrain's official website and prepare yourself for a flavorful experience starting this March!

Topics Consumer Products & Retail)

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