Enjoy Winter with Chiikawa and Seven-Eleven!
Seven-Eleven Japan is thrilled to announce its new campaign, "Enjoy Winter with Chiikawa at Seven-Eleven!" launching on December 2nd. This year, the company partners with the popular character Chiikawa, known for winning the Grand Prix at the Japan Character Awards in 2025, making it a festive celebration for fans.
This time, Seven-Eleven is taking the collaboration to new heights with
15 brand-new items, inspired by the delightful foods that Chiikawa and friends enjoy in their stories. Shoppers who purchase participating products can also enter a sweepstakes for a chance to win original prizes, including cozy sweaters and unique Chiikawa-themed goods.
Starting December 4th, a special promotion will allow customers to receive limited-edition original merchandise like A5 notebooks and flat cases when they buy two qualifying products in one go. Then, from December 12th, customers can engage in the
Enimai lottery, where they can win 21 different types of cute Chiikawa plushies designed as snowmen. Additionally, there will be exclusive Christmas cakes available that will surely brighten up the holiday season with cheer. This is a perfect opportunity for fans of all ages to visit their nearest Seven-Eleven store!
The Inspiring Backdrop of the Collaboration
In 2024, the Chiikawa collaboration was incredibly popular, often leading to stock shortages of the collaborative products, capturing the hearts of fans nationwide. Building on that momentum, this year's campaign will feature even more products, demonstrating Seven-Eleven’s commitment to delivering enjoyable experiences to its customers.
Introducing the Delicious Product Lineup
The product lineup features a delightful array of comestibles that pay homage to the meals enjoyed by Chiikawa and its friends:
1.
Meatball Rice Ball
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Price: 168 yen (tax included 181.44 yen)
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Launch Date: December 2nd (varies by store)
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Description: Inspired by a rice ball featured in Chiikawa, this hearty delight is stuffed with meatballs, offering a satisfying bite.
2.
Butter-Soy Sauce Rice Ball
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Price: 158 yen (tax included 170.64 yen)
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Launch Date: December 2nd (varies by store)
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Description: This rice ball reflects Chiikawa’s imagination, blending the flavors of soy sauce and butter for a delectable experience.
3.
Chiikawa's Hot Pot Rice Bowl
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Price: 698 yen (tax included 753.84 yen)
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Launch Date: December 2nd (varies by store)
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Description: Reminiscent of a hot pot set Chiikawa once won, this dish features umami-rich beef and vegetables, topped with a soft-boiled egg.
4.
Spicy Curry
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Price: 640 yen (tax included 691.20 yen)
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Launch Date: December 2nd (varies by store)
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Description: This curry reflects Chiikawa’s fiery appetite, packed with flavorful meat and a perfect blend of spices.
5.
Shiitake Soup (Kenchin Style)
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Price: 358 yen (tax included 386.64 yen)
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Launch Date: December 2nd (varies by store)
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Description: Inspired by a memorable meal with Sai and Chiikawa at Shisa, this soup features shiitake mushrooms, carrots, and festive accents.
6.
Weeding Greens Salad (Onion Potato & Green Salad)
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Price: 338 yen (tax included 365.04 yen)
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Launch Date: December 2nd (varies by store)
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Description: Reflecting Chiikawa's gardening exploits, this salad is packed with three types of veggies and onion potatoes.
7.
Shisa's Sata Andagi (Purple Sweet Potato Flavor)
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Price: 168 yen (tax included 181.44 yen)
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Launch Date: December 2nd (varies by store)
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Description: A sweet treat inspired by Shisa's gifting, this dessert offers a gentle sweetness from purple sweet potatoes.
8.
Sweet Double Cream Bun
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Price: 188 yen (tax included 203.04 yen)
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Launch Date: December 2nd (varies by store)
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Description: Featuring two rich creams in a lovely bun, this item mirrors Hachiwari's joyful anticipation.
9.
Cheese Granulated Toast
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Price: 278 yen (tax included 300.24 yen)
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Launch Date: December 2nd (varies by store)
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Description: A twist on the toast Chiikawa enjoyed, topped with cheese for a sweet-savory combo.
In addition to these new treats, popular Chiikawa-themed dumplings will return, updated with new designs, alongside other fun winter-themed products like a strawberry milk smoothie and seasonal coffee lattes featured in festive packaging.
Enter to Win Exclusive Chiikawa Merchandise
To sweeten the deals, shoppers can enter a sweepstakes by purchasing qualifying items within the campaign period. For every eligible purchase, shoppers will receive a serial number that can be entered online to win exclusive Chiikawa merchandise. This includes limited-edition sweaters, cushions, neither of which should be missed this holiday season!
Campaign Period: December 2nd – December 18th
Prize Claims Deadline: December 20th
Join us from December 2nd at your local Seven-Eleven to experience the magic of Chiikawa and make this winter one to remember!
For more information, visit Seven-Eleven's official campaign site:
Seven-Eleven Chiikawa Campaign