Daiwa Innovation Network: Insights on Enhancing Labor Productivity

Insights from the 144th Daiwa Innovation Network

On May 12, 2025, Okamoto, CEO of Gourica Marketing, took the stage at the 144th Daiwa Innovation Network hosted by Daiwa Securities. This event gathered representatives from various companies and investment firms, where Okamoto presented the company's initiatives aimed at enhancing labor productivity within organizations.

Following the presentation, interested attendees engaged in a vibrant exchange of ideas during the networking session. Discussions included inquiries about Gourica's strategies and potential collaborations with attendees, signaling a keen interest in the company's unique business model. This event represents a significant platform for sharing innovations and fostering collaborations between startups and established firms.

Understanding the Daiwa Innovation Network (DIN)

The Daiwa Innovation Network (DIN) is a growth support platform created by Daiwa Securities Group for startups. It organizes business matching events that facilitate cooperation between startups and publicly traded companies. Monthly events are held at the Daiwa Securities headquarters, complemented by online seminars and knowledge-sharing through social media. The aim is to bridge the gap between innovative new businesses and established corporate giants, paving the way for effective collaborations.

About Gourica Marketing

Gourica Marketing is a BPaaS company that focuses on providing businesses with essential resources, including talent, technology, and supplier networks. This platform aims to enhance continuous productivity and improve Return on Investment (ROI) in the domains of sales and marketing. By leveraging a combination of technology and strategic partnerships, Gourica helps businesses adapt to the fast-evolving market environment.

Key Offerings: Magonote

One of Gourica’s flagship services is the Magonote, a consulting service that advances the digital transformation (DX) of marketing operations. Described as a subscription-based model, Magonote provides companies with cutting-edge environments, including processes, technologies, and human resources necessary for sales support reform—typically an endeavor that can take years.

With Magonote, specialized consultants assist during the crucial implementation phase to ensure a smooth transition, with a commitment to reducing promotional costs and streamlining operations. For those interested in understanding potential savings and specific process improvements, Gourica offers a complimentary diagnostic service.

For more information on the service, visit Magonote Service Details.

About Gourica Marketing, Inc.

Founded recently after an MBO supported by Femto Partners in June 2023, Gourica Marketing has established itself independently from the Konica Minolta Group. With its headquarters located in Shibuya, Tokyo, and a branch office in Osaka, Gourica aims to support businesses in optimizing their marketing operations and enhancing their productivity through advanced tools and strategies.