#United States #Delaware #Rehoboth Beach #Nordstrom Rack

Nordstrom Rack Will Soon Shop in Rehoboth Beach

Seattle's renowned fashion retailer, Nordstrom, Inc., is thrilled to announce its plans for a brand new Nordstrom Rack location in the picturesque Rehoboth Beach, Delaware. Scheduled to open its doors in spring 2028, this new store is expected to significantly enhance the shopping landscape in the region.

A Warm Welcome to the Community

Gemma Lionello, President of Nordstrom Rack, expressed enthusiasm about joining the Rehoboth Beach community, stating, "We look forward to being a part of the Rehoboth Beach community and serving our customers with an amazing offering of great brands at great prices." This sentiment underscores the company's eagerness to not only bring affordable fashion to local shoppers but also foster a deeper connection within the community.

Strategic Location at Atlantic Fields

The 25,000-square-foot store will find its home in Atlantic Fields, a bustling shopping hub that already features notable retail giants including Costco, Target, Whole Foods, and Hobby Lobby. This location is strategically placed on Delaware Route 24, providing easy access for shoppers traveling throughout the area.

Ben Hoskins, the President of Southside Investment Partners, the company managing Atlantic Fields, noted, "We are thrilled to welcome Nordstrom Rack to Atlantic Fields. They are a best-in-class retailer that will greatly enhance the already impressive in-place retailer lineup for the project." This sentiment reflects the confidence in Nordstrom Rack's ability to become a cornerstone of the coastal area's retail environment.

Quality and Accessibility at the Forefront

Nordstrom Rack stands out as the off-price division of Nordstrom, offering an impressive selection of on-trend apparel, accessories, beauty products, home decor, and footwear at discounts of up to 70% off. Customers can avail themselves of convenient services, such as the ability to pick up online orders from both Nordstrom.com and NordstromRack.com, as well as making easy returns. This initiative aligns perfectly with Nordstrom's Closer to You strategy, which focuses on interconnecting the in-store experience with digital platforms for customer convenience.

Economic Impact in Delaware

This new store is not just about shopping; it represents an expansion of Nordstrom's economic footprint in Delaware, employing more than 190 staff members across its existing locations and this new addition. Currently, the company operates one store and one Nordstrom Rack in Delaware, and this expansion is expected to create even more job opportunities, further contributing to the local economy.

Commitment to Community Initiatives

Nordstrom has a rich history of community involvement and philanthropy. Over the past four years, Nordstrom and its customers have collectively contributed over $3 million to support initiatives such as its long-term partnership with Big Brothers Big Sisters of America. This commitment aids in the recruitment, training, and mentorship of adult volunteers, fostering valuable relationships between mentors and youth in the community—a reflection of the company’s dedication to making positive impacts wherever it operates.

A Look Back at Nordstrom's Heritage

Founded in 1901 as a humble shoe store in Seattle, Nordstrom has consistently prioritized customer service as its guiding principle. Today, through Nordstrom and Nordstrom Rack, as well as its various local and digital platforms, the brand continues to cater to the evolving needs and preferences of its clientele. With more than 350 locations and a robust online presence, Nordstrom is committed to providing a shopping experience that is not only convenient but also meaningful.

In summary, with the new Nordstrom Rack set to open in Rehoboth Beach in 2028, shoppers can look forward to an exciting addition to their local retail options. With quality products at affordable prices, coupled with strong community ties and job creation, this new store promises to be a valuable asset to Delaware's vibrant retail scene.