#United States #Anaheim #Genesis #STEAM education #TGR Learning Lab

Genesis Expands Horizons for Students with STEAM Workshop in Anaheim

On April 29, 2026, Genesis Motor America hosted an innovative STEAM workshop and career panel at the TGR Learning Lab in Anaheim, California. This event, part of Genesis' commitment to education, aimed to provide high school students with hands-on learning experiences and exposure to diverse automotive career paths.

The partnership between Genesis and the Child Creativity Lab was pivotal in conducting a workshop that attracted nearly 100 enthusiastic students. During the event, students delved into the automotive product development process, participating in technology demonstrations showcasing Genesis vehicles. The workshop invited students to embrace their creativity by using upcycled materials to design innovative future mobility vehicles, integrating science, technology, engineering, arts, and mathematics into practical applications.

Brandon Ramirez, director of corporate social responsibility at Genesis Motor America, emphasized the importance of exposing students to STEAM learning and industry professionals. He stated, "Access to STEAM learning and industry professionals helps spark curiosity and open doors for students as they begin thinking about their futures." The program is designed not just to inspire students creatively but also to equip them with knowledge pertinent to future career opportunities in the automotive industry.

Career Panel Bridges Gap Between Students and Industry

In addition to the workshop, the event included a career panel that featured Genesis employees from various fields, including engineering, marketing, and product planning. The panelists shared their personal journeys, detailing their educational backgrounds and the skills that led them to successful careers in the automotive sector. A question-and-answer session allowed students to engage directly with the professionals, thereby gaining invaluable insights into the industry.

Calvin Macaraeg, director of career-connected learning at TGR Learning Lab Anaheim, praised the collaboration with Genesis, saying, "We're grateful for the ongoing partnership of Genesis in giving our students opportunities to explore and experience careers in the automotive industry and beyond." He noted that the comprehensive experience motivated students and opened their minds to the possibilities that lie ahead.

Committed to Empowering Youth Through Education

The workshop and career panel reflect Genesis' sustained partnership with TGR Foundation, which has empowered over 217,000 students since its inception in 1996. Founded by golf legend Tiger Woods, the TGR Foundation is dedicated to providing educational opportunities that enhance the lives of young people from under-resourced communities. Its mission focuses heavily on promoting STEAM education and career readiness, key areas vital for the next generation.

Genesis Gives, the brand's corporate social responsibility initiative, also ties into these efforts. Since 2022, Genesis has donated over $2 million to improve access to youth sports and STEAM education. The brand aims to encourage growth in under-resourced communities through this commitment.

Genesis, known for its distinctive automotive designs and innovative technology, continues to prioritize not only customer satisfaction but also the well-being of future generations. With initiatives like this workshop, they ensure awareness of diverse career opportunities within the automotive industry, promoting a culture of creativity, sustainability, and innovation.

In conclusion, the STEAM workshop organized by Genesis at TGR Learning Lab Anaheim was not just an event; it was a vital stepping stone for students as they navigate their futures in a rapidly evolving world. By fostering connections between youth and industry, Genesis is indeed driving dreams forward and helping spur the next generation of innovators and leaders.