#USA #Bergen #Xtep #PB Master #X-RUN

Introducing the PB Master Program

On May 1, 2026, Xtep, a leading name in high-performance running gear, officially launched the PB Master program during the Bergen Marathon 2026. This initiative, part of the X-RUN umbrella, is tailored to cater exclusively to marathon runners across the globe, garnering much enthusiasm and participation from local athletes.



The Bergen Marathon was graced by champion runner Tage Morken Augustson, who triumphed donning Xtep gear with a swift time of 23:40:6. Runners praised the superior propulsion and stability provided by Xtep’s flagship shoes throughout the marathon, highlighting the brand's commitment to quality.

About the PB Master Program

The PB Master program is a groundbreaking support initiative designed exclusively for marathon runners, focusing on the passion and competitive needs of athletes around the world. Key features of this program include:

• - Free Competition Gear: Participants will receive running shoes and technical apparel at no cost.
• - Cash Prizes: Runners achieving personal bests (PBs) will be eligible for monetary rewards, motivating dedicated athletes to try Xtep's high-performance products.

As a component of the X-RUN ecosystem, PB Master will collaborate with other initiatives like the Global Elite Program and the 10km Time Trial, providing runners with even more opportunities to push their limits and enhance their performance.

Following its successful debut, the PB Master will extend to an impressive lineup of over 16 marathons spanning Southeast Asia, Central Asia, Russia, CIS, Europe, and the Middle East. Runners can keep updated through Xtep’s official Instagram account @xtepofficial for race schedules and registration information.

How to Join PB Master

Participating in PB Master is straightforward:
1. Scan the QR code displayed on race posters, available two months prior to each event.
2. Submit proof of registration for selected Xtep races.
3. Upload your best personal performance from the last twelve months (in the same race category).

Program Benefits

• - Free Equipment for Select Runners: Fifty runners per event will receive a free gear package from Xtep, including one technical shirt and one pair of high-performance running shoes (mandatory for race use).
• - Cash Incentives: The first twenty runners who set new personal bests will earn a $60 cash prize.
• - Video Submissions: Participants are required to share two videos: one unpacking their gear and another summarizing their race experience, with links provided for verification.

Note: Sizes are subject to availability. Registration QR codes will be published two months prior to each race event. For inquiries, contact [email protected]

Premium Running Shoes by Xtep

In addition to the PB Master program, Xtep is excited to introduce its high-performance running shoes in the Champion Edition series, catering to different paces and experience levels:

• - 160X Series: Elite competition shoes optimized for marathon runners aiming for paces between 3:30 and 4:00/km, with advanced propulsion features.
• - 260X Series: Training and competition shoes designed for runners targeting marathon completion under four hours, supporting paces ranging from 3:00/km to 7:00/km.
• - 360X Series: Basic daily training shoes with a softer and more flexible carbon plate for comfort and support during everyday activities.

Upcoming International Events

Post-Bergen, the PB Master program will continue its international venture:

• - Jakarta Marathon, Indonesia – June 13-14, 2026
• - Alamein Cairo Runners, Egypt – July 24, 2026

Xtep warmly invites runners globally to join the PB Master program and aim for new personal benchmarks, running farther, faster, and stronger than ever before.