Tequila Enemigo Introduces Unique Player Cocktail Series With The Jiménez Handshake Margarita

Tequila Enemigo Launches The Jiménez Handshake Margarita

Tequila Enemigo, the award-winning luxury tequila brand, has made waves in the beverage industry with the launch of the Jiménez Handshake Margarita, marking the beginning of an innovative player cocktail series. On May 21, 2025, this groundbreaking cocktail made its global debut at Craven Cottage, home to the Fulham Football Club. The creation is not just a drink; it embodies the spirit of sport, culture, and the essence of modern mixology.

Crafted in collaboration with the highly celebrated Handshake Speakeasy, recognized as the world's best bar, the Jiménez Handshake Margarita pays tribute to Raúl Jiménez, the renowned Mexican striker for Fulham. This unique cocktail celebrates the journey of Jiménez, from his humble beginnings in Tepeji del Río to shining on the grand stage of the English Premier League.

The Jiménez Handshake Margarita blends hibiscus, a nod to Mexican culinary heritage, with lime and vanilla to create a perfect balance of flavors. The cocktail features the exceptionally smooth Enemigo Blanco 55 tequila, enhancing the Mexican experience with every sip.

Sebastian Gonzalez, Co-Founder of Tequila Enemigo, expressed the significance of this drink: "This is more than a cocktail; it's a representation of identity and pride. Raúl is a hero for our national team, and honoring his story through this drink resonates deeply with our shared heritage. This collaboration embodies everything Enemigo stands for—bold vision, precision, and soul."

Rodrigo Urraca, Co-Owner and Head of PR at Handshake Speakeasy, shared his thoughts on the blend of tradition and modernity that this cocktail represents: "The Jiménez Handshake Margarita perfectly captures the passion and precision that Raúl brings to his game, coupled with the expertise behind every bottle of Tequila Enemigo."

This launch heralds a new era for Tequila Enemigo, which has already made history as the first tequila brand to sponsor a Premier League team. The partnership with Fulham FC opens doors for various game-day activations, exclusive cocktails, and enhanced hospitality experiences at Craven Cottage and Fulham Pier.

As the excitement builds for the 2026 FIFA World Cup, the Jiménez Handshake Margarita will be available at Craven Cottage, Fulham Pier, and select partner venues worldwide. Each cocktail in the series will honor different Fulham players, showcasing their unique cultural backgrounds in conjunction with Tequila Enemigo.

Tequila Enemigo has firmly established itself in the world of ultra-premium tequila since its inception in 2017. The brand prides itself on bringing together traditional craftsmanship and luxury, using top-quality Blue Weber Agave and water from Mexico's Volcán de Tequila, which has earned it over 60 international awards.

With 15 Double Gold Awards and a growing recognition within the spirits community, Tequila Enemigo continues to set new standards. As of May 2025, the company has partnered with MadaLuxe Group, ensuring its availability across major cities globally—from Mexico City to London, and New York to Dubai.

In conclusion, the Jiménez Handshake Margarita represents not just a celebration of flavors but a deep connection to cultural roots, sports, and community pride. With its innovative approach and strong narrative, Tequila Enemigo is poised to captivate both tequila aficionados and football fans alike as they usher in a new era of cocktails that embody identity and passion.