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OLI Unveils a Revitalized Brand Identity

In a significant update, OLI, the global front-runner in the field of industrial chemistry modeling, has unveiled a refreshed brand identity that underscores its commitment to innovation and excellence. The rebranding initiative not only simplifies the company name from 'OLI Systems' to 'OLI' but also introduces a contemporary visual identity that aligns seamlessly with the organization's mission to tackle the world's most intricate chemical challenges.

A Legacy of Excellence

OLI boasts a rich legacy that spans over fifty years. Throughout its history, the company has empowered engineers and decision-makers across critical sectors, including oil and gas, chemicals, mining, energy, and water treatment. The increasing complexity of industrial systems alongside heightened demands emphasizes the necessity for reliable and validated chemistry modeling solutions.

Andy Rafal, the CEO of OLI, eloquently states, "OLI has always stood at the intersection of rigorous science and real-world impact. This brand evolution sharpens our identity, making it easier for the world to understand what our users have known for years: when failure is not an option, they turn to OLI."

Aligning with Core Values

The newly refreshed brand is a reflection of OLI’s core values—mastery, trust, and innovation. Designed with contemporary visual language, the rebranded identity communicates OLI’s dual role as a custodian of validated chemical models and as a pioneering partner in driving industrial transformation. By leveraging advanced software, cloud automation technology, and artificial intelligence, OLI positions itself as a leader poised to guide industries through a fast-evolving landscape.

What’s Next?

The culmination of the full brand overhaul is set for October 2025, with the rollout of a new website that will provide further insights into OLI's revitalized identity. Stakeholders and interested parties can keep abreast of updates by visiting www.verifywithOLI.com.

About OLI

OLI is dedicated to equipping industrial teams with cutting-edge simulation software designed to address complex chemical challenges and facilitate crucial decision-making processes. As a trusted partner in demanding environments, OLI delivers predictive models, cloud automation solutions, and specialized consulting services. These offerings have been refined through decades of industrial application, bolstering operational efficiency while helping users mitigate risk and plan with enduring confidence. As industries worldwide continue to face unprecedented challenges, OLI remains committed to being the reliable partner that organizations turn to in their times of need.