Fitness Ventures' 9/11 Remembrance Stair Climb Challenge
Fitness Ventures, a prominent franchisee of Crunch Fitness, is preparing to host its annual 9/11 Remembrance Stair Climb Challenge on September 11, 2025. This remarkable event will take place across all Crunch locations operated by Fitness Ventures in 28 states, inviting participants from all walks of life to honor the memory of first responders who dedicated their lives during the tragic events of September 11, 2001.
The challenge is symbolic, representing the 110 floors of the World Trade Center. Participants are encouraged to climb 110 flights of stairs, totaling 2,071 steps. Local firefighters, donning their full gear, will join the event to pay tribute to their fallen comrades using StairMasters at each Crunch location. This event serves not just as a tribute, but also as a means to foster community connections and promote remembrance throughout the nation.
Brian Hibbard, CEO of Fitness Ventures, expressed the significance of this challenge, stating, "It is essential to remember and honor the heroes who responded on September 11, 2001. By organizing the Stair Climb Challenge in all our clubs, we're providing an opportunity for our members and communities to unite in gratitude and solidarity."
This inclusive event encourages participation from individuals of all fitness levels. Participants have the flexibility to select their engagement level—from climbing a single flight to completing the full staircase challenge. To further amplify community involvement, Fitness Ventures is urging participants to share their experiences on social media platforms using the hashtag
#CrunchStairChallenge. This encourages a nationwide movement of unity and remembrance.
How to Get Involved
Those interested in joining the challenge can find more information, including a list of participating locations, by contacting Hiba Abduljawad at [email protected] or 407-360-6746.
About Fitness Ventures, LLC
Founded in 2016 by Brian Hibbard, Fitness Ventures, LLC has grown rapidly within the Crunch Fitness franchise system. With over 70 locations across 28 states and further expansion plans, the company boasts a unique operational strategy and a commitment to delivering superior service. Fitness Ventures is distinguished for managing some of the highest volume Crunch locations, alongside achieving outstanding financial performance.
About Crunch Fitness
Crunch Fitness is renowned for its unique blend of fitness and entertainment, advocating for a philosophy of 'No Judgments.' The gym prides itself on creating a vibrant community for diverse individuals with varying fitness goals. Crunch operates more than 500 gyms worldwide, serving around three million members and continuously expanding its reach across the U.S. and internationally.
Together, let us remember the sacrifices made by our first responders and foster a united community through the 9/11 Stair Climb Challenge. Join us in honoring those who serve and protect us every day.
For further details on participation and locations, please visit
Fitness Ventures' official website.