#Indianapolis 500 #Andretti Global #Allegra

Allegra Partners with Andretti Global for the Indianapolis 500

As the allergy season intensifies and Memorial Day Weekend approaches—known to be one of the busiest travel times—Allegra®, a prominent non-drowsy over-the-counter allergy relief brand, has joined forces with Andretti Global. This partnership revolves around sponsoring the No. 28 Allegra Honda, driven by Marcus Ericsson, at the 109th Running of the Indianapolis 500. This innovative collaboration aims to deliver a vital message: staying alert and focused while on the road during allergy season is crucial.

Allegra Pit Shop: A High-Speed Challenge

To illustrate its core benefit of providing non-drowsy allergy relief without brain interference, Allegra is transforming Ericcson's pit stops into an exciting interactive experience called the “Allegra Pit Shop.” This real-time, reaction-based challenge invites fans to test their focus and reaction times, along with the chance to win exclusive racing prizes.

During Ericsson’s pit stops, fans can quickly scan QR codes located on the backs of the No. 28 pit crew suits to obtain prizes, including two tickets to a future race. However, timing is everything—participants must react swiftly, just like the pit crew where even a few seconds could dictate the race outcome.

The Importance of Mental Clarity

As millions of Americans gear up for travels, Allegra underscores the necessity of maintaining mental clarity. The brand’s formula promises non-drowsy relief, helping users remain alert, whatever challenges come their way. “Winning races hinges on how sharp and coordinated my pit crew and I are. A split second can indeed alter the outcome,