#China #Zoomlion #Satellite #Rizhao #Engineering Machinery

Zoomlion Takes Flight: The Launch of Its Satellite into Orbit

On August 11, 2025, Zoomlion Heavy Industry Science and Technology Co., Ltd. celebrated a significant milestone as its namesake satellite successfully entered Earth's orbit. This remarkable achievement marks the first satellite launch in the global construction machinery industry and sets a new standard for innovation and technology integration.

The satellite was launched during the early hours at 0:31 Beijing time from the coastal waters near Rizhao, Shandong, China, aboard the Jielong-3 rocket. The event not only illustrates Zoomlion's expansion beyond terrestrial construction but also highlights the company’s commitment to advancing digitalization, intelligence, sustainability, and global reach in its services.

A Vision for the Future

With the launch of its satellite, Zoomlion aims to enhance connectivity for global services, even in extreme and challenging environments—from polar regions to arid deserts and offshore platforms. This technological leap reinforces the integration of big data, IoT (Internet of Things), artificial intelligence (AI), and satellite communication. The company envisions a service ecosystem that delivers smarter, faster, and more eco-friendly solutions worldwide.

Zoomlion has a rich history of innovation in the engineering machinery sector, boasting eight national-level research platforms, over 17,800 patent applications, and more than 570 industry standards. The company's pioneering products include China's first 3,000-ton crawler crane and the world’s longest 101-meter carbon fiber concrete pump truck, among others. This recent satellite launch enhances the capability of these innovations, positioning Zoomlion at the forefront of the industry.

Expanding Global Footprint

The company operates a Smart Industrial City as its core hub, featuring 23 world-class intelligent factories and numerous research and development and manufacturing sites overseas, alongside over 30 primary logistics centers catering to clients in more than 200 countries and regions. Zoomlion is dedicated to exploring new technologies and innovative applications to boost the efficiency of its services and enhance customer value across the globe.

Founded in 1992, Zoomlion has established itself as a leading manufacturer of high-end equipment, specializing in construction machinery, mining machinery, and agricultural machinery. With a portfolio that spans 15 main categories, 75 product series, and 745 product models, Zoomlion aims to connect innovation and sustainability while focusing on customer-centric solutions to drive progress and create a better future.

Conclusion

As Zoomlion embarks on this new era with its satellite in orbit, the implications for the engineering machinery sector and beyond are profound. The company’s commitment to integrating advanced technologies into its offerings positions it well to meet future challenges and opportunities, ensuring its leadership in a rapidly evolving industry landscape. With an eye on sustainability and intelligent solutions, Zoomlion is not just looking to the stars; it's determining how those stars can serve the needs of humanity on Earth.