A Comprehensive Look at October 2025's Most Impactful Consumer Press Releases

October in Review: Top Consumer Press Releases

As October 2025 comes to a close, we take a moment to highlight the most significant press releases in the consumer sector, offering a glimpse into the innovations and strategies that shaped the month. With a flurry of announcements from various brands, there was no shortage of excitement and engagement.

1. MM'S® Halloween Rescue Squad Returns!

Halloween 2025 brought back the beloved MM'S Halloween Rescue Squad, just in time for the spookiest night of the year. This year, with Halloween falling on a Friday for the first time since 2014, the occasion saw an influx of trick-or-treaters. Fans in select areas could indulge in a candy refill courtesy of MM'S, marking a fun revival of fan-favorite treats.

2. Holiday Spending Insights

A recent survey highlighted that across various demographic groups, many consumers intend to curtail holiday spending amidst economic uncertainty. Interestingly, only Generation X appears poised to increase their expenditures, albeit modestly, by 3%. The findings reflect a cautious consumer attitude heading into the holiday season.

3. Exclusive Collaboration: Hennessy Teams Up with LeBron James

In an exciting collaboration, Hennessy unveiled a limited edition V.S.O.P bottle designed in partnership with NBA superstar LeBron James. This unique bottle, featuring a vibrant orange hue, symbolizes a fresh perspective on celebration, showcasing the dynamic energy that LeBron embodies.

4. Bedsure's Innovative 2-in-1 Comforter Set

Just in time for October Prime Day, Bedsure launched a 2-in-1 Comforter Set, which creatively merges the features of its two top-selling products. This innovation comes with a patented design that keeps the blanket secure, addressing a common challenge for restless sleepers.