Ford Expands BlueCruise Technology to More Vehicles for Drivers

Ford's BlueCruise Technology: An Exciting Expansion for Drivers

Ford Motor Company has recently announced a significant expansion of its BlueCruise hands-free driving technology, enabling more drivers to experience this revolutionary feature. Initially launched for the Mustang Mach-E in Europe, BlueCruise will now be available on various models, including the Puma, Puma Gen-E, Kuga, and Ranger PHEV, starting in spring 2026.

BlueCruise is recognized as the first hands-free driving system approved in Europe back in 2023. The recent rollout allows an even broader range of vehicles to tap into the convenience and accessibility of this innovative technology. Currently, over one million Ford vehicles equipped with BlueCruise have collectively completed more than 888 million kilometers of hands-free travel.

What is BlueCruise?

BlueCruise technology integrates advanced driver-assistance systems that allow drivers to operate their vehicles on designated highways without needing to keep their hands on the steering wheel. It leverages intelligent adaptive cruise control to manage steering, acceleration, braking, and lane positioning, offering comfort during long trips.

Drivers can activate BlueCruise on designated Blue Zones—over 135,000 kilometers of highways across 16 European countries—making it easier than ever to embark on long-distance journeys. With the technology, users can travel across multiple countries and experience up to 25 hours of hands-free driving, covering extensive distances, from Stockholm to Rome.

Torsten Wey, Ford's ADAS software and features head in Europe, stated: "We are committed to putting cutting-edge technology within reach of more drivers. With BlueCruise now available on five vehicle ranges, we are making hands-free highway driving accessible to a larger customer base.”

How Does BlueCruise Work?

Before transitioning to hands-free driving, specific conditions must be met to ensure safety. BlueCruise continuously assesses lane markings and traffic conditions to confirm its suitability for hands-free operation. It utilizes a combination of radars and forward-facing cameras to track the position and speed of surrounding vehicles, ensuring that the driver has their eyes on the road, even while their hands are off the wheel. A camera directed at the driver monitors eye movements and head position to confirm engagement, safeguarding against distractions.

This announcement marks an essential step for Ford in solidifying its reputation for safety and innovation. By expanding BlueCruise across more of its vehicle lineup, Ford showcases its dedication to enhancing customer experience, maximizing comfort, and providing an elevated driving experience.

Beginning in spring 2026, select Puma, Puma Gen-E, Kuga, and Ranger PHEV models equipped with the Driving Assistance Pack will include BlueCruise technology. Details regarding subscription options and pricing will be disclosed as the launch date approaches. For further information, please visit Ford's official website.

Conclusion

The expansion of Ford’s BlueCruise technology signifies not just a technological advancement, but a transformative approach to the driving experience. By prioritizing the convenience and safety of drivers, Ford continues to lead the charge in automotive innovation, ultimately paving the way for a more relaxed and enjoyable driving environment. As the landscape of transportation evolves, Ford is positioning itself at the forefront, ready to meet the growing demands of drivers around the globe.