WACUL Takes the Stage at BtoB Marketing Academy Conference for Growth Decisions

WACUL's Participation in the BtoB Marketing Academy Conference

On June 10, WACUL, a company based in Chiyoda, Tokyo, specializing in data-driven marketing solutions, will present a keynote speech at the BtoB Marketing Academy Conference titled "Growth Companies Make Decisions Now." This event aims to uncover the secrets behind the web marketing strategies adopted by growing companies and the decision-making processes involved.

The Importance of Web Marketing Strategy

In recent years, advances in AI have streamlined many processes, yet the digital landscape is inundated with content. Consequently, achieving significant outcomes through conventional methods has become increasingly challenging. To stand out from competitors, it's not only crucial to enhance products and services but also to improve the overall value provided. Fast and strategic management of websites, along with meticulously crafted content, has re-emerged as essential. Many businesses face the daunting task of determining priorities within limited budgets and resources, often feeling lost in their decision-making process.

This conference will feature top marketers and marketing executives from successful B2B companies that have utilized web marketing to foster growth. They will share real-life success stories and delve into the secrets of effective site management and content design. This event is ideal for those considering new marketing strategies, experiencing stagnation in current initiatives, struggling to set priorities, or assessing performance based solely on individual channels.

Event Details

- Date & Time: June 10 (Tuesday), from 10:00 AM to 4:30 PM
- WACUL's Presentation Time: June 10 (Tuesday), from 12:10 PM to 1:00 PM
- Speakers: Yuya Kakiuchi, CEO of WACUL
- Participation Fee: Free
- Format: Online
- Organizer: BASIC Inc.
- Registration URL: Register Here

Speaker Profile: Yuya Kakiuchi

Yuya Kakiuchi, CEO of WACUL, is a graduate of the University of Tokyo. He joined WACUL in 2013 from Beebit, where he launched the marketing tool "AI Analyst," which supports the PDCA cycle of marketing from improvement proposals to performance verification. In 2019, he established the collaborative research facility "WACUL Technology and Marketing Lab," where he serves as the director and Chief Incubation Officer, responsible for long-term business development and new feature planning, as well as developing partnerships with large corporations for concept validation. In May 2022, he became the CEO of WACUL. He is also an author of several publications, including The Fundamentals of Digital Marketing and The Essentials of BtoB Marketing.

WACUL's Strengths

WACUL excels at offering support for both strategy formulation and implementation based on data and knowledge. Its "AI Analyst" tool has been implemented on 40,000 websites, leading to over 12,000 successful projects and measurable outcomes. By leveraging extensive data and the insights derived from it, WACUL tailors strategies to assist clients in identifying effective measures, establishing priorities, and executing plans effectively, thus achieving seamless marketing digital transformation.

If you're facing challenges in web marketing or seeking to enhance your website, we encourage you to reach out for consultation.

About WACUL

WACUL is a marketing DX company dedicated to facilitating businesses' digital transformation (DX) through big data and knowledge. Officially founded in 2010, WACUL began its digital marketing consulting services and has evolved by merging advanced data analytics technologies, including AI, with accumulated insights. Since 2015, the company has provided the "AI Analyst Series" and expanded its offerings to include strategic planning and the matching of freelance digital talent. Through these services, WACUL efficiently maximizes client sales through marketing and sales DX.